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Articles by 王剑冰
Browse 2 New Distribution articles by 王剑冰.
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Why Traditional Companies Win the World but Lose Tomorrow: The Bitter Battle of Coffee
The long-running battle between Maxwell House and Nestlé has finally been decided. However, this fight had no clear victor—both former coffee oligarchs have tasted bitterness.
王剑冰Will Wholesalers Die? Not Necessarily
In a rapidly changing business world, the wholesale industry seems stuck in the past. However, changes are occurring, and while many secondary wholesalers face extinction due to e-commerce and channel optimization, some are thriving by developing unique strategies and transforming their businesses.
王剑冰