Articles by 新零售商业评论

7 Words to Understand Contemporary Young Consumers' Spending Habits

Japanese management guru Kenichi Ohmae suggests that in the 21st century, businesses should focus on what customers truly need rather than just selling products. This idea applies to China's new consumption revolution, where seven key words—new, experience, value, anti-consumption, laziness, addiction, and creation—define the current market trends.