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Zong Fuli's Second 'Self-Harming Strike'
Starting to endure and plan at 14, and formally counterattacking at 40, Zong Fuli staged a real-life short drama of 'the eldest princess returns for revenge.' This drama includes elements such as succession obstruction, inheritance disputes, and equity conflicts. However, reality is not a short drama, and Zong Fuli is not a protagonist with superpowers; all she can do is enter the game herself and engage in close combat.
最话团队Why JD.com Is Going All-In on Self-Operation
JD.com is expanding its self-operated model across various sectors, including community group buying, auto care, home services, and even medical aesthetics, leveraging its supply chain advantages to drive growth. This strategy aims to deepen customer loyalty and cross-sell across its ecosystem, despite challenges in user acquisition and profitability.
最话团队Can Hema Make It Big Again with Franchising?
Li Han, who joined a Hema NB pickup point in Jiading District, Shanghai this year, found that being a 'group leader' is not as profitable as expected. However, Hema, as a franchisor, may have a different perspective. Evidence suggests that Hema is shifting its focus from large stores to smaller community stores and is opening up franchising opportunities. Compared to self-operated stores, supply chain franchising offers higher profit margins, as brands can collect franchise fees, leverage more people to sell products, and avoid fixed costs like rent and labor.
最话团队When a Supermarket Decides to 'Deliver'
On October 19, 1992, a small 60-square-meter store opened in Nancheng, Dongguan, named 'Jiarong' by its chairman Hu Jintai. Thirty years later, Jiarong has grown into a large group with over 150 stores, ranking 51st in China's top 100 chains. Facing the impact of the pandemic and the rise of online retail, Jiarong partnered with Meituan to explore instant retail, achieving online-offline integration and a second growth curve.
最话团队Why is Douyin Building a Private Domain?
About a month ago, Douyin officially launched its open platform and announced the business carrier of the open platform - Douyin Mini Programs. Originally, mini programs are nothing new, as many platforms from WeChat to Alipay to Baidu have them, and they are not complicated to build, with many third-party service companies in the niche market. However, Douyin's move reflects a very obvious trend: Douyin is starting to focus on private domain traffic, because mini programs are a very typical private domain operation tool. As Douyin's official introduction states, mini programs support public domain - short video/live streaming embedding and distribution, support connecting private domain - IM and group chat sharing, and provide diverse scenarios such as search and fixed entry for revisits.
最话团队Selling Groceries Is Really Hard
After being quarantined at home, my friend in Shanghai shared several grocery shopping apps in a subdirectory on WeChat Moments, joking about being a 'vegetable snatcher' in the magic city. The pandemic has seemingly boosted fresh e-commerce, but it's only an illusion because selling groceries is extremely difficult. On March 10, Chengxin Youxuan was fully shut down, and JD's Jingxi Pinpin also began major contractions, while independent fresh e-commerce companies face even harsher realities as capital withdraws early.
最话团队Coke Gets Angry Again: A 28-Year Siege
The production of carbonated drinks is simple: inject carbon dioxide under pressure into sugar water. Interestingly, Coca-Cola and Pepsi, the two giants of global carbonated drinks, are like a bottle of cola—they fizz over if anyone loosens their cap. According to media reports, at the start of 2022, the two cola giants issued a threat: "This year, we are determined to bring down Genki Forest." "By 2022, there will be no more Genki Forest sparkling water in the market." A downstream distributor of Coca-Cola told The FunTalk that they had heard the rumors, but so far, Coca-Cola has not taken any specific targeted actions.
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