Dealer Operations
Relying Solely on a Cup of Bayberry Juice, Annual Sales Reach 20 Million Yuan—How Did He Do It?
Wang Chengyou, founder of Chengyou Wangji, turned a traditional bayberry drink into a best-selling 'internet-famous' beverage, achieving annual sales of 20 million yuan. Through persistent innovation in packaging, strategic use of freezers, and expansion into scenic spots, he built a distribution network of over 50 dealers without a single salesperson.
徐璐