AUTHOR ARCHIVE

Articles by 吕洪江

Browse 1 New Distribution articles by 吕洪江.

Published articles

1 articles · Page 1 of 1

Dealer Operations

8 Techniques for County-Level FMCG Distributors to Boost Sales

County-level distributors face challenges such as small market size, non-standard market practices, low consumption capacity, and neglect by major brands. To succeed, they must master eight key sales techniques, including selecting the right brand and product mix, controlling terminal retailers, managing pricing, and optimizing delivery strategies.

吕洪江