Retail Formats
Insights from Beijing Market Research: Small Stores' Demand for B2B
Only by going deep into the front-line market and listening to the opinions and suggestions of front-line users can we truly understand user needs. Currently, there are 15 B2B platforms covering the Beijing market, with Zhongshang Huimin-Huipeitong having the highest share, followed by Lianshang Yougong and JD-Zhangguibao. Compared with 2017, 8 B2B platforms have closed down, while 7 new ones emerged in 2019, indicating that the FMCG B2B e-commerce industry is constantly seeing new platforms replace those that fail.
赵庆浩