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In-Depth Analysis: How Will Convenience Stores Develop Amidst E-commerce Impact?

In recent years, the rapid development of e-commerce has posed a strong challenge to offline retail channels, with large supermarkets experiencing declining performance and store closures. However, small-format channels are an exception, with their revenue and market share rising instead of falling. So, under the impact of e-commerce, which of the four franchise models for convenience stores is more profitable? Data from the Nielsen FMCG Industry Report shows that the sales share of small supermarkets increased from 13.1% in 2013 to 15.3% in 2015, while convenience stores grew from 2.6% to 3.2%, an increase of 23%.

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