Articles by 薛世林

Is It Necessary for Distributors to Venture into Internet Entrepreneurship?

In the era of sharing and new retail, New Distribution has become the hottest term in the distributor industry both online and offline, with new internet business models constantly emerging. Intelligence, platformization, and shared win-win are the trends, and FMCG B2B holds value in two forms: as a tool and as a platform. Tools focus on improving efficiency and service; platforms represent a sharing model that can achieve customer sharing, personnel sharing, and delivery sharing. When B2B is done well, it can enhance the efficiency of the industry supply chain, bringing value to manufacturers, distributors, small B-end clients, and consumers. Amid the impact of e-commerce, conflicts between manufacturers and distributors, channel conflicts, and supply chain integration issues, distributors are feeling anxious about being marginalized, and more and more distributor bosses are hitting development bottlenecks.