Management & Methods
Jiangxiaobai: How to Empower Channel Digitization with a User-Centric Approach?
Digitization is a technical means to transform traditional industries and create user value. Jiangxiaobai, founded in 2011, has grown rapidly with over 10 million private domain fans and nearly 2 million domestic terminal stores. Its digitalization journey, guided by a user-centric philosophy, focuses on building a full-chain digital system and achieving value co-creation with users.
苏祥婷