Articles by 陈淑雅 苑伶 杨轩

The Harsh Truth About Opening a Store: Why 90% of Small Shops Lose Money?

Many young people consider opening a small shop as an escape from the corporate world, but the reality is that only 5-10% of such ventures actually make money. This article explores the pitfalls in branding, location selection, and management, offering insights into why most small shops fail and how to avoid common traps.