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Poor Warehouse Management Limits Distributor Growth
As the FMCG distribution industry enters a phase of intense competition, warehouse and distribution efficiency has become a critical factor for success. Warehouse planning, not just management, is key to reducing costs and improving efficiency, as highlighted at the 11th China FMCG Conference.
徐桢For Distributors Starting B2b, the Simpler the Warehousing and Distribution, the Better
In recent years, the topic of distributors entering B2b has been hot, but during exchanges, it's clear that many distributors focus only on the sales side—building teams, assembling product portfolios, opening stores—while neglecting the construction of warehousing and distribution. This often results in increased front-end orders, but the back-end warehousing, picking, and distribution cannot effectively meet order demands, forcing them to spend time optimizing warehouse operations. This wastes time and leads to poor customer experience. Distributors entering B2b must examine whether their existing warehousing and distribution can support their B2b operations. This article will discuss the changes and considerations in warehousing and distribution when transforming from traditional trading to B2b.
徐桢4 Years, 3 Warehouses: After Turning Profitable, He Says the Secret to Unified Warehousing and Distribution Is...
The following is the speech delivered by Xu Zhen, founder of Qingdao Lianshang Logistics, at the 5th FMCG + Internet Conference hosted by New Distribution, organized and published for readers. The main topics are threefold: first, my journey in unified warehousing and distribution; second, how to achieve profitability in unified warehousing and distribution; third, how to set charging standards.
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