Articles by 陈十一

Reflections on Consumption Changes Amid the Pandemic: Looking at the Future of Discount Chain Stores in China Through the Retail Evolution of the US, Germany, and Japan

Consumers are gradually returning to the essential value of goods. How will discount retail open a beautiful new world? Shanghai's lockdown has lasted over two months, and most residents have experienced a journey from racing to buy groceries online, to bartering and hoping for community supplies, to ultimately relying on community group buying led by group leaders for all daily necessities. In this special context, group-buying behavior centered on group leaders has covered almost all of Shanghai's 25 million residents, providing basic guarantees for people's lives to a large extent.