Retail Formats
Chinese Candy Seeks a "World Passport"
This is the first time Yan Ming has looked bitter when facing a bottle of sugary soda. Recently, news that aspartame will be labeled as a "possible carcinogen" has put sugar-free Coca-Cola in the spotlight. Compared to sour and spicy, "sweet" as an essential taste demand is always bittersweet—loving sugar but fearing weight gain. Moreover, according to a 2013 survey by authoritative departments, the prevalence of diabetes among Chinese adults is 11.6%, and 50.1% of the population is in the pre-diabetic stage. That is, 1 in 10 adults is diabetic.
吴邵格