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Articles by 陈岳峰
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RT-Mart Opens Convenience Stores, 7-Eleven Starts Selling Vegetables: After Capital Passion and Corporate Impulse, Will It Leave a Mess for the Industry?
Convenience stores will not be like bike-sharing or ride-hailing apps, an area that can be ignited instantly by capital alone. Capital may ultimately be disappointed, and so may the companies hoping to make a mark in this field with capital.
陈岳峰2015 China Retail Industry Development Forecast
In a complex environment where all enterprises are focused on disrupting the world, making accurate predictions about an industry's development is difficult. However, unlike real estate, finance, and manufacturing, which rely on policy support during crises, retail has always been able to rely on itself. This article forecasts that 2015 will bring changes such as the marginalization of large-store strategies, the resurgence of small formats, the blurring of enterprise boundaries, and the gradual slowdown of e-commerce growth, while emphasizing that innovation and adaptation are key to survival.
陈岳峰