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Articles by 木公

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Retail Formats

FMCG Three-Tier 200+ Channel Guide 2017

This article provides a comprehensive classification of over 200 FMCG distribution channels across three tiers, from retailers to wholesalers to distributors, offering insights to accelerate career growth.

木公
Consumer & Categories

How Can Beverage Operators Achieve a Grand Slam All Year Round?

Master the rhythm, grasp the balance, and know when to give and take. Attack is the best defense, and increasing revenue is more important than cutting costs. Spending money is to make money, but it's hard for operators to spend wisely and please everyone. Looking at the peak sales figures in Henan's FMCG market, Wahaha reached 5 billion, Coca-Cola 2.8 billion, Six Walnut 1.67 billion, and JDB 1.5 billion. Compare these numbers to see if you've hit the ceiling; if not, keep pushing forward. Beverage monthly trends: every operator dreams of a 12-month grand slam, but how to achieve it?

木公