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Articles by 韩军
Browse 3 New Distribution articles by 韩军.
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Why Is It So Hard to Become a 'Big Distributor'?
A Hebei daily chemical distributor, Lao Li, worries about how to grow his business into a truly 'big distributor' after losing a major brand's agency due to perceived management shortcomings. His struggles highlight the common challenges distributors face in 'second entrepreneurship', including unclear goals and a gap between owner and employee capabilities, with solutions requiring standardized, 'foolproof' operations.
韩军Why Is It So Hard to Become a 'Big Distributor'?
A distributor in Hebei, despite reaching annual sales of nearly 20 million yuan, struggles to grow further and become a 'big distributor.' His attempts at 'second entrepreneurship' fail due to unclear goals and a gap between his own capabilities and those of his employees, highlighting common pitfalls and the need for systematic, replicable business processes.
韩军From Selling Products to Selling Markets: The Best Way for Distributors to Break Free from Control
Manufacturers use channel control to manage markets, prompting distributors to counter-control. Distributors must shift from a 'selling products' mindset to a 'selling markets' approach, integrating regional resources to gain bargaining power and profit distribution rights.
韩军