Dealer Operations
Reflections on Several Development Issues Troubling FMCG Distributors
Distributors often complain about small markets, intense competition, difficulty in hiring, high demands from retailers, shrinking profits, and increasing capital pressure. Based on over a decade of market experience and interactions with distributors, this article analyzes several representative issues, including lack of systematic business awareness, how to gain a larger share in a small market, and the balance between volume and profit.
谭伯云