Articles by 摩登故事

Troubled at Home and Abroad, Is P&G Losing Its Position as the World's FMCG Giant?

This is an era of innovation; if P&G remains stagnant, it can only be a giant of yesterday. After all, heroes age and beauties grow old. P&G is no longer what it used to be. Recently, Ralph Lauren announced that Patrice Louvet, former president of P&G, will succeed as its new CEO, highlighting P&G's role as a training ground for executives. However, with rising local brands and competition from Europe, America, Japan, and Korea, P&G faces threats and internal product rigidity, putting its position as a daily chemical giant at risk.