Management & Methods
Dialogue with Zhang Liaoyuan: Three Squirrels' Comeback Battle
Three Squirrels, after experiencing its first growth stagnation in 2017, underwent a year of internal transformation under founder Zhang Liaoyuan, shifting from a retailer to a brand innovator, focusing on product innovation and supply chain collaboration, ultimately achieving a record-breaking Singles' Day performance in 2018.
见证逆增长的