Dealer Operations
Community Group Buying Faces Resistance from Multiple Brands, Distributors Waver
Internet giants' heavy subsidies in community group buying have impacted brand owners' interests. Following notices from Zilin Vinegar, Huahai Shunda, and Weilong requiring distributors to supply community group buying platforms, brands like Coca-Cola, Arawana, and Xiangpiaopiao have also issued similar notices. The keyword 'price' in these notices indicates that the market order built by brands over years is being disrupted by low prices from community group buying.
刘旺 蒋政