Consumer & Categories
The Current Situation of Small-Town Youth under Consumption Upgrade: They Love Buying Cartoon Drinks and Snacks, with Both Money and Time
The movie 'Ex-Files 3: The Return of the Exes' grossed nearly 2 billion yuan at the box office, with about half contributed by young audiences from third- and fourth-tier cities. This highlights the growing consumption power of small-town youth, who are increasingly becoming a key market force.
若琛