Articles by 季化培

Preparatory Work for Distributors After Building Their Own Platform

This article discusses the preparatory work distributors need to do around their self-built platforms, using theory and real cases. Case 1: Hexing Huike, the leading regional e-commerce brand in Inner Mongolia, with over 100 upstream partners and about 1,000 active outlets in Baotou. Case 2: Tiantianmai, the first e-commerce platform focusing on Nanjing, with 5,000 offline outlets and monthly turnover exceeding 20 million yuan. The article then details three key aspects: organizational, warehousing and distribution, and technical support.