Articles by 文沥 王航

Enterprise Scenario Platform: Building a Large Ecosystem for Small and Micro Financial Services

C-end consumer finance scenarios are repeatedly iterated, customer acquisition costs are rising, and customer stickiness is declining; B-end small and micro enterprises have urgent financing needs but lack good models. How can financial institutions use internet technology to better serve small and micro enterprises? This article will deeply explore the capabilities that a scenario platform suitable for small and micro financial services should possess, and how to build an industry-finance ecosystem for small and micro enterprises. 2018 is a very special year, marking the 40th anniversary of China's reform and opening-up, the 20th anniversary of the East Asian financial crisis, the 10th anniversary of the global financial crisis, and also the year when China made preventing and defusing systemic risks a key task and a new financial regulatory system began to operate.