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Browse 1 New Distribution articles by 邓双琳.
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Hema experienced its most turbulent year ever. In March 2024, founder Hou Yi retired, and former CFO Yan Xiaolei took over as CEO. Despite store closures, IPO suspension, and sale rumors, Hema achieved profitability for nine consecutive months and double-digit growth by year-end, marking a critical turnaround.
