Today's Headlines Highlight 1: 'Red Bull' Trademark Case Nears Final Judgment; Ultimate Fate to Be Revealed Soon Facing strong attacks from Thai Tencel, Huabin has taken its last legal defensive measure by filing a trademark ownership dispute lawsuit against Thai Tencel in the Beijing Dongcheng District People's Court, requesting the court to confirm that the authorization relationship for the 'Red Bull' trademark remains valid, and on this basis, requesting all courts that have accepted Thai Tencel's lawsuits to suspend the corresponding cases. Regarding this trademark ownership dispute, the parties raised jurisdictional objections. On May 8, 2018, the Beijing Intellectual Property Court ruled to reject the jurisdictional objection, confirming that the Beijing Dongcheng District People's Court would hear the case. According to legal provisions, the Beijing Dongcheng District People's Court will hold a hearing in the near future and issue a judgment within two to three months. Whether Huabin (Beijing Red Bull) has the right to continue using the 'Red Bull' trademark, that is, whether Huabin's 'Beijing Red Bull' must withdraw from the market, will be known immediately. Highlight 2: Walmart and Tencent Establish Retail Cooperation in China On June 8, Walmart and Tencent announced a retail cooperation in China, planning to add e-commerce services to Walmart supermarkets to make shopping more convenient. Walmart will use Tencent's WeChat Pay system, mini-programs, social media advertising, and other platforms to provide customers with information and prices. The mini-program 'Scan & Go' was previously tested in some Walmart stores in Shenzhen for two months, achieving a penetration rate of up to 30%. Highlight 3: Another Price Increase! 38-Degree Guojiao 1573 Classic Edition Price Increase Confirmed Recently, a reporter obtained a price adjustment notice: On June 8, Luzhou Qiongxiang Liquor Industry Co., Ltd. issued the 'Notice on Adjusting the Price System for 38-Degree Guojiao 1573 Classic Edition.' The core content is: For terminal customers in the Luzhou area, starting from June 11, 2018, the Luzhou area will implement the following price system for 38-degree Guojiao 1573 Classic Edition. Highlight 4: Australian Dairy Giant Bubs Australia Partners with Alibaba to Expand in China On June 8, due to strong sales growth momentum, Australian dairy company Bubs Australia has signed an agreement to build 80,000 more stores to expand its influence in the Chinese market. Earlier that day, the baby food and formula manufacturer announced a binding manufacturing agreement with Australian Deloraine Dairy to secure its production capacity and gain more access to the Chinese market through Deloraine's licensing status. Bubs also intends to use this deal to own key business registered with China's Food and Drug Administration. New Products Highlight 1: Pepsi Launches Retro Series to Pay Tribute to Classic Culture Pepsi has long been a leader in trend culture and pop music. Recently, Pepsi will release iconic designs from different eras to pay tribute to the contributions of each generation to today's pop culture. The retro versions include 1940s, 1950s, 1980s, and 1990s styles. In the 1940s, America was heavily affected by the Great Depression, and Pepsi launched a 'more for the same price' strategy; in the 1950s, Pepsi became closer to young people as America prospered; in the 1980s, it joined forces with Michael Jackson and David Bowie to showcase the independent spirit and creative voice of the new generation; in the 1990s, it changed packaging, and supermodel Cindy Crawford appeared in Pepsi ads. Highlight 2: Yili Changqing Detective Bottles Newly Launched Recently, Yili Changqing designed and launched detective bottles with five typical personas: 'Drama Queen', 'Cute as Can Be', 'Funny as Can Be', 'Beauty as Can Be', and 'Smart as Can Be'. Each persona bottle corresponds to a unique personal declaration, guiding everyone to shed unnecessary burdens, live more freely, and maintain a relaxed state of mind and body. It is reported that the Changqing detective bottle series has been fully launched. Highlight 3: Zuming Launches Three New Soy Milk Products Recently, Zuming launched three new soy milk products, including Zuming lightly sweet soy milk, Zuming original soy milk, and Zuming fruit and vegetable soy milk. Highlight 4: Douyin Pops Another Beverage: Thai Cap Drink Fresh Doze Industry insiders revealed that as of April, Douyin's daily active users exceeded 100 million, and by the end of May, this number had risen to 150 million. These 150 million active users easily made one snack or beverage after another popular: Fresh Doze. It is reported that Fresh Doze is a new powdered instant drink from Thailand, available in red, green, and blue. The powder is stored in the cap; press it, shake it, and a 'freshly made drink' is ready. After becoming popular on Douyin, Fresh Doze saw a 'buying frenzy', and the current price across the internet is generally 15 yuan per unit. Rankings Highlight 1: Yili Again Tops the Dairy Industry in 'China's Best Brands 50' Recently, leading international brand consultancy Interbrand released the '2018 China Best Brands 50 Ranking'. Among them, Yili successfully entered the top 50, with brand value ranking first in the dairy industry for the second consecutive year, up 7% from last year. Also included in the '2018 China Best Brands 50 Ranking' are well-known brands such as Tencent, Alibaba, and China Construction Bank. It is reported that the China Best Brands 50 Ranking is researched and released by Interbrand for the Chinese market, using third-party independently audited financial data and extensive consumer research and market data to evaluate China's 50 most valuable brands. Highlight 2: Moutai and Wuliangye Rank in Top 10 of '2018 China Listed Company Capital Brand Evaluation Report' Recently, the China Listed Company Market Value Management Research Center released the '2018 China Capital Brand Evaluation Report' in Beijing. The report shows that in 2018, the total capital brand value of 2,390 companies in the evaluation sample was 5,109.844 billion yuan, up 36.34% year-on-year. Kweichow Moutai, Midea Group, Baosteel, Wuliangye, China Shenhua, Hikvision, Ping An Insurance, Conch Cement, SAIC Motor, and Vanke A became the top 10 in capital brand value. Some viewpoints point out that according to Shenwan industry classification, the top few in the 2018 capital brand value list are basically the same as in 2017, which is closely related to the increasing value investment style in the A-share market. The top five in capital brand value for 2018 are beverage manufacturing, real estate development, steel, white goods, and banking. Industry News Highlight 1: JD.com Partners with Shengmu to Establish Exclusive Organic Pasture On June 7, JD.com announced that it has officially established an exclusive organic pasture at the production base of organic dairy company Shengmu Group, thereby improving the stability of brand suppliers' supply to e-commerce companies. At the same time, Shengmu will produce '6·18' special products for JD.com at this base. It is understood that after this cooperation with Shengmu, JD.com will use big data models to analyze data such as products, transaction behavior, and complaint messages, achieving prediction, early warning, discovery, and evaluation of product quality issues. According to sales data provided by Shengmu, Shengmu entered JD.com in 2014, and in 2015 and 2016, online sales increased by 100% and 60% respectively. In 2018, it is expected to grow by 500%, with sales reaching 160 million yuan. Li Yintao, Assistant to the President and General Manager of the Innovation Division of Shengmu Group, said that current e-commerce channel sales account for 30% of the brand's total omni-channel sales. Highlight 2: Shuijingfang Holds Shareholders' Meeting and Issues Personnel Change Announcement On the afternoon of June 7, Shuijingfang's 2017 shareholders' meeting was held in Chengdu. The meeting approved the 'Proposal on Electing Directors of the Ninth Board of Directors'. Fan Xiangfu, He Ronghui, Fei Yiheng, Zhu Zhenhao, and Preeti Arora became non-independent directors of the new board. Subsequently, on June 8, today, Sichuan Shuijingfang Co., Ltd. issued the resolution announcement of the first meeting of the ninth board of directors in 2018: It agreed to appoint Mr. John Fan (Fan Xiangfu) as General Manager, Mr. Danny Ho (He Ronghui) as Chief Financial Officer, Mr. Xu Yong as Deputy General Manager, Mr. Tian Jidong as Secretary of the Board, and Ms. Li Xinyao as Securities Affairs Representative of the Board. Regarding recent hot topics of social concern: Shuijingfang signed the 'Shuijingfang Qionglai Full Industry Chain Base Project Investment Agreement' with the Qionglai Municipal Government. The company plans to build a baijiu base in Qionglai, with a total project investment of up to 3 billion yuan. This investment amount exceeds Shuijingfang's total sales for 2017. Where will the money come from? Fan Xiangfu stated at the shareholders' meeting that the construction of the baijiu base in Qionglai will be carried out in stages and will be flexibly adjusted according to actual conditions; in addition, the company operates steadily and has good relationships with major banks, so funding is not a problem. Highlight 3: After Passing Antitrust Review, Liqun Shares Officially Acquires Lotte Mart Recently, Liqun Commercial Group Co., Ltd. issued an announcement stating that the company received the 'Decision on Not Conducting Further Review of Concentration of Undertakings' from the Antitrust Bureau of the State Administration for Market Regulation. According to Liqun, the company has obtained foreign investment permits from the National Development and Reform Commission and the Ministry of Commerce. Now that the antitrust review has passed, it means Liqun Shares has officially completed the acquisition of Lotte Mart. Highlight 4: Wuliangye Group's Sales Revenue from January to April Reached 33.705 Billion Yuan; Moutai and Wuliangye's 'Billion Battle' Enters Final Stretch Recently, Wuliangye Group's operating situation from January to April was disclosed by the media. In the first four months of this year, Wuliangye Group achieved sales revenue of 33.705 billion yuan, a year-on-year increase of 16.9%, and total profit of 6.564 billion yuan, a year-on-year increase of 38%. According to the plan, by 2019, Wuliangye Group's sales revenue should strive to cross the 100 billion mark ahead of schedule. In 2017, Wuliangye Group's annual sales revenue exceeded 80 billion yuan. As long as Wuliangye maintains its current growth trend, it will be very close to the historic goal of 100 billion within this year. While Wuliangye approaches 100 billion, Moutai Group is also accelerating its sprint to 100 billion. Moutai Group Chairman Li Baofang, while leading a team to inspect Yanghe, clearly stated that Moutai Group's goal of achieving 100 billion by 2019 'is no longer a big suspense'. Today's Video Why Can't You Ever Get Rich? -END-
Consumer & Categories · E-commerce & Instant Retail
News Flash | The Final Fate of the 'Red Bull' Trademark Case Revealed? The Latest Viral Beverage on Douyin Is...; Another Liquor to Raise Prices; Liqun Officially Acquires Lotte Mart; Pepsi Pays Tribute...
Today's headlines: The 'Red Bull' trademark case is about to face final judgment, with the Beijing Dongcheng District People's Court set to rule on whether Huabin (Beijing Red Bull) can continue using the trademark. Walmart and Tencent announce a retail partnership in China, while Bubs Australia partners with Alibaba to expand in China. New products include Pepsi's retro series and Yili's detective bottles, and the list of China's Best Brands 2018 sees Yili top the dairy industry again.
