--- title: "Top 10 Closing Techniques for Sales Negotiations" description: "1. Three-Sentence Close: Do you know it can save money? Do you want to save money? If you want to save money, when do you think is the right time to start? 2. Decision Close: Whether you buy today or not, you must make a decision. It doesn't matter what decision you make. If you only need to invest... to..., why let... continue? 3. Directly Address Distrust: Don't you trust me? Don't you think I'll be honest with you? What do I need to do to earn your trust? How can I make you more comfortable? How long until you see me as reliable? If you think you trust me, we can continue now." author: "New Distribution" publisher: "New Distribution" email: "zhaobo258@gmail.com" telephone: "+8615854817671" published: "2015-05-22" language: "en" canonical: "https://xinjignxiao.com/en/articles/top-10-closing-techniques-for-sales-negotiations-028cf4d8/" markdown: "https://xinjignxiao.com/en/articles/top-10-closing-techniques-for-sales-negotiations-028cf4d8.md" original_source: "https://mp.weixin.qq.com/s/wskMKjtyGu1y16t6hqjbQQ" translation: "https://xinjignxiao.com/zh/articles/%E9%94%80%E5%94%AE%E8%B0%88%E5%88%A4%E7%9A%84%E5%8D%81%E5%A4%A7%E5%BF%85%E6%9D%80%E6%88%90%E4%BA%A4%E6%8A%80%E5%B7%A7-028cf4d8.md" attribution: "New Distribution — https://xinjignxiao.com/en/articles/top-10-closing-techniques-for-sales-negotiations-028cf4d8/" usage_policy: "https://xinjignxiao.com/ai-policy.txt" --- # Top 10 Closing Techniques for Sales Negotiations > 1. Three-Sentence Close: Do you know it can save money? Do you want to save money? If you want to save money, when do you think is the right time to start? 2. Decision Close: Whether you buy today or not, you must make a decision. It doesn't matter what decision you make. If you only need to invest... to..., why let... continue? 3. Directly Address Distrust: Don't you trust me? Don't you think I'll be honest with you? What do I need to do to earn your trust? How can I make you more comfortable? How long until you see me as reliable? If you think you trust me, we can continue now. 1. Three-Sentence Close Do you know it can save money? Do you want to save money? If you want to save money, when do you think is the right time to start? 2. Decision Close Whether you buy today or not, you must make a decision. It doesn't matter what decision you make. If you only need to invest... to..., why let... continue? 3. Directly Address Distrust Don't you trust me? Don't you think I'll be honest with you? What do I need to do to earn your trust? How can I make you more comfortable? How long until you see me as reliable? If you think you trust me, we can continue now. 4. Price Reduction or Help Them Earn More If you really can't afford it, then you should attend our training even more. You should come even if you have to borrow money. Why? Because our course is designed to reduce internal friction, unify execution, greatly improve efficiency, and double performance for your company and team. If a company can't afford a few thousand yuan for training, it's because you lack determination and are unwilling to borrow money, so you make excuses. I can't let you make this excuse. You should eliminate excuses and borrow money to attend this training, because after the course, you'll build a team with a firm mindset, solid execution, and direct profitability. 5. Free or Not If it were free, would you be willing to conduct this training? If you agree, I'll show you it's worth more than the cost, so you'd essentially get it for free, right? (Prove the product is worth more than its price) 6. Give a Reason of Crisis If you don't buy now, prices will change later, and there won't be such discounts. If you don't buy now, there may not be such promotions in the future. If you don't start now, customers will continue to suffer significant losses. 7. Distinguish Price and Value What? You say it's too expensive? Do you mean the price or the value/cost? You mean the price is high. Then you haven't seen the value. Let me explain what value is. Price is the money you temporarily invest to buy the product, while cost is the long-term price and losses you pay for not owning the product. What you really care about is its price or its value? Value is the long-term benefit you get from buying it; price is just the money you pay at once; cost is the long-term loss you pay for not buying it. Which one should you worry about? 8. Scenario Close Tell a story. The protagonist in the story has a similar situation or status to the customer. The cost of not using the product can naturally make the customer think whether they would pay the same cost if they don't buy. 9. Franklin Close (When the customer can't make a decision) Mr. Customer, Franklin was a great man and one of the most respected leaders in America. Let's study how Franklin made decisions when he couldn't decide. Franklin would take a piece of paper and divide it into two parts. Now we'll do the same. On the left, we write reasons to buy this product; on the right, reasons not to buy. Let's list them: Why should you buy this product? Benefits: First, it can save you money; Second, it can help you earn money; Third, once you learn it, you can continue...; Fourth, you can...; So you see how much you need our product. Of course, we must be objective and fair. Please tell me now what reasons you have for not buying. Mr. Customer, I believe you've seen that we've made a perfect judgment and analysis for you. I believe you'll be satisfied with the decision you've made for yourself, right? 10. Question-and-Answer Close If this feature/function is unique to our product, don't you think it's worth having? When we conduct this training, do you need me to explain what effects it can bring? When would you like to start? If we set the most favorable financial conditions for you, can we consider it a deal? Do you need to consult with others before making a decision? Will you pay by bank transfer or cash? When would you like (start time, location)...? Do you like (ask about things to do after the deal)? Don't you think choosing the best from the start is the most effective way? Can you tell me how much risk you're willing to take? What kind of atmosphere and emotions do you want on site? 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