---
title: "Those High-End WeChat Operation Tips That Look Impressive"
description: "Why does it look so awesome? How are those cool and slightly aloof formats created? What are the little-known WeChat operation tips that can boost your official account's image? WeChat officially revealed that there are over 5.8 million official accounts, growing by tens of thousands daily! As an operator, this data gives me a sense of crisis. How to stand out among millions of accounts and win users' favor has become my daily concern. After long-term accumulation and learning, I've picked up a few high-end tips (abbreviated as 'high-cold knowledge'), and I've tested them effectively..."
author: "New Distribution"
publisher: "New Distribution"
email: "zhaobo258@gmail.com"
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published: "2014-10-23"
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---

# Those High-End WeChat Operation Tips That Look Impressive

> Why does it look so awesome? How are those cool and slightly aloof formats created? What are the little-known WeChat operation tips that can boost your official account's image? WeChat officially revealed that there are over 5.8 million official accounts, growing by tens of thousands daily! As an operator, this data gives me a sense of crisis. How to stand out among millions of accounts and win users' favor has become my daily concern. After long-term accumulation and learning, I've picked up a few high-end tips (abbreviated as 'high-cold knowledge'), and I've tested them effectively...

Why does it look so awesome?
How are those cool and slightly aloof formats created? What are the little-known WeChat operation tips that can boost your official account's image? Do you know them?
WeChat officially revealed that there are over 5.8 million official accounts, growing by tens of thousands daily! Hearing such data, as an operator, I feel a sense of crisis. How to stand out among millions of accounts and win users' favor has become my daily concern.
After long-term accumulation and learning, I've picked up a few high-end tips (abbreviated as 'high-cold knowledge'), and I've tested them effectively. Here I'd like to share a few with readers... one, two, three, four, five.
**Tip No.1: DIY WeChat Article Formatting**
If you asked operators to complain about WeChat's backend editor, they could go on for three days and nights. As the only way for official accounts to interact with fans, articles are the top priority. To standardize articles and ensure the 'healthy development' of the WeChat platform, the WeChat team has imposed many restrictions on article editing—no external links, no audio, extremely limited editing functions...
But the wisdom of the masses is infinite. You can see many articles with various exquisite formats. How do they do it? I'll introduce several methods from simple to advanced, and see which suits you:
**★ Beginner Level: Collect formats and copy-paste when needed.**
This is the most primitive method, and I used it initially. First, collect articles with beautiful formats in your daily browsing. When needed, open them in a web browser, select the format you want, copy it into the WeChat editor, and replace the text. As shown below:
**★★ Intermediate Level: Use online editors**
Besides scavenging others' 'labor results,' there are also some free article editing software online. These provide editable templates; you just edit the format in the editor and copy-paste it into the WeChat backend editor. Here are examples made with various editors:
Taishan · Shangdao June Salon
Game segment—Finding Your Other Half Rules: Hold the half QR code in your hand, find your other half. The faster you pair up, the higher the value of the gift you get.
What could it be?
If you need these tools, leave a message in the official account, and I'll recommend a few powerful editors!
**★★★ Advanced Level: The legendary HTML+CSS**
HTML and CSS are web technologies. If building a webpage is like building a house, HTML is responsible for constructing the house, and CSS for decorating. For more details, ask Baidu (or Google if available).
Actually, the content with beautiful formats you see is made with HTML and CSS. By modifying the parameters of these formats, you can get any look you want. For example, the rounded rectangle text background below—I changed the corner radius of the rectangle to get a more artistic format. You can also change its color arbitrarily:
**How to modify these formats? Can non-techies do it? Yes, the following method suits any operator with zero technical background:**
**Step 1:** Install Chrome browser (Opera and Firefox also work, but Chrome is best). Open a webpage with the format you want, select the content block with the format, as shown below—we select the block with the rounded rectangle background.
**Step 2:** Right-click and choose 'Inspect Element.' You'll see a window at the bottom of the browser with a piece of English code selected. These are the codes for the content block. If you look closely, you'll see the text corresponding to the block, like "__微信号:Social Talent__", and the English letters outside the text control the format, such as text color, background, underline, etc. Next, we modify the parameters in the code to change the format.
**Step 3:** How to modify parameters? Right-click on the selected code and choose 'Edit as HTML.' You'll see the code becomes editable. As shown below:
**Step 4:** Find the code `background-color: rgb(255, 255, 255);` which relates to the background color. Change the numbers to (255,0,0), then press ESC or click on a blank area of the webpage. The rectangle's background color successfully turns red! As shown below:
Now you've learned how to change the format's color. If you want other colors, just adjust the values in rgb(). If you don't know which values correspond to which colors, please learn about RGB color representation.
Besides color, you can change other formats, like the rectangle's border, radius, etc. Due to space limitations, I won't elaborate. You can guess the meaning of the words to know what they modify. If you're unsure, try changing them one by one to see what changes. If that doesn't work, I can only help you this far.
**Tip No.2: Where Do All Those Cool GIF Animations Come From?**
To improve the monotonous presentation of WeChat articles, many official accounts now use GIF animations. But where do these animations come from? Here are a few simple methods for your reference:
**Method 1:** Use traditional search methods. Suggested keywords: GIF animation, animated emoticons. This is the simplest and most direct. There are many free resources online, but the quality is average and they're too numerous and mixed, making selection costly.
**Method 2:** You've probably used emoticon packs in WeChat, QQ, or other social tools and forums; they're beautifully made. Actually, these emoticons are GIF animations. We can convert them to GIF files with simple technical methods.
Take WeChat as an example. Let's see how to get the GIF files of WeChat's cool emoticons.
First, install the emoticons you want in your WeChat. Then connect your phone to your computer, access the phone's SD card, and navigate to the path `/tencent/MicroMsg`. You'll see a folder with a name of numbers and letters. Enter this garbled folder and find the `emoji` folder.
Inside `emoji` are the emoticon files (tip: emoji means emoticon in Japanese). Each emoticon pack corresponds to a folder, like the Minion series is `com.tencent.xin.emoticon.minion`.
Inside, you'll see many garbled files, but don't worry. Observe carefully: most files end with numbers like 0, 1, 2, 3. These numbered files are frames of each GIF, which are static images. Now copy the files without numbers at the end to a local folder.
At this point, you've obtained the Minion emoticon files. Although their attributes are hidden, they are actually GIF files. Just rename them to `xxx.gif` and you'll see the GIF effect. (Tip: To change the format, you need to make file extensions visible. Search for 'show file extensions'.)
Please note: This article only provides the method to obtain GIF files. For commercial use, consider carefully.
**Method 3:** If you think free, commercially usable resources aren't enough, then make your own.
A GIF is a combination of many images played in sequence. There are many free GIF-making tools. The method is simple: add prepared action decomposition images and set playback speed and other parameters. However, this requires some design ability. Some simple animations are easy to make, like the 'Nervous Cat' animation we made before:
If you need GIF tool recommendations, leave a message in the official account. Since some tools may not be searchable, include your email in the message, and we'll send you the installation package (usually 2-6 MB).
**Tip No.3: Reply with Articles on Follow**
The follow-up reply is the first business card of an official account. After fans go through twists and turns to follow you, this is the first interaction. But many may not know: **You can reply with an article on follow!**
How to reply with an article? In fact, the WeChat official account backend only provides text, image, voice, and video replies, but you can achieve this through development mode.
Many people are confused when they hear 'development mode,' but it's not complicated. In simple terms, the WeChat backend we use is software for managing official accounts, and this software can be replaced. For example, we use a certain PC manager to manage computer applications, but we can also use another. When you use other official account management software, you need to switch to development mode.
Now, most WeChat backend management software is paid. Compared to the free WeChat backend, they offer richer features, like the article reply on follow mentioned above, plus data statistics, activity management, etc. Initially, you need to do some setup, but there are usually tutorials; just follow them.
**Tip No.4: Text Messages with Links**
As shown below, the blue text has a link; clicking it jumps to the corresponding page.
How is this achieved? For the text you want to link, you just need to add a piece of HTML code when editing the message. The format is: `<a href="the link to jump to">the text to link</a>`. With this code, you don't have to put a long, ugly address in the reply message. Doesn't that add to your official account's image?


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