---
title: "The Truth About WeChat Business Agents: Why Your Friends Keep Doing It Even After Knowing They've Been Scammed..."
description: "WeChat business has become synonymous with a new era of self-employment. This article reveals the truth behind the pyramid-like agent model, where products are not sold to consumers but pushed onto downlines, and where dreams of wealth are generated by software tools."
author: "New Distribution"
publisher: "New Distribution"
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telephone: "+8615854817671"
published: "2017-01-21"
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# The Truth About WeChat Business Agents: Why Your Friends Keep Doing It Even After Knowing They've Been Scammed...

> WeChat business has become synonymous with a new era of self-employment. This article reveals the truth behind the pyramid-like agent model, where products are not sold to consumers but pushed onto downlines, and where dreams of wealth are generated by software tools.

WeChat business has almost become a synonym for the new era of self-employment. When it comes to WeChat business, everyone is familiar with it. There are always friends in our WeChat contacts who do WeChat business, and we can never block them all.
Look at the products they sell, such as facial masks, weight loss pills, and aphrodisiacs. Does anyone actually buy them?
Today, the friend sharing dry goods with us is a community marketing expert, who shared with us the truth about WeChat business.
■ Narrated by Mr. Jin, Deputy General Manager of a marketing planning company; Interview and arrangement by Dong Chun
**▽▽▽**
**1**
WeChat business agents don't know they are doing pyramid schemes
**▽**
WeChat business generally comes in two forms. **The first uses WeChat as a platform** for store opening and promotion, similar to Taobao. Friends engaged in this type are addicted to chicken soup and ads. Although annoying, they are harmless, but they basically can't achieve precise marketing.
**The other type is the agent model, which I'm going to talk about.** Their structure is like a pyramid scheme, pyramid-shaped. **I've always thought this kind of WeChat business is a pyramid scheme that brings Ponzi schemes into WeChat.**
This agent model never focuses on product sales, **but uses entrepreneurial dreams to package products and relies on developing downlines to digest products.**
There are very few real consumers. To be precise, their products can be sold, but they are not consumed, because all their products are hoarded in the hands of their downlines. If these goods reach your hands, you can only develop a downline, otherwise, you have to slowly consume the products yourself.
Previously, I joined a WeChat business novice group with over 3,000 members. The group was active year-round with agents at various levels from all over the country and various overseas daigou (purchasing agents).
The products were also diverse, covering almost all daily necessities such as food, clothing, housing, and transportation, including underwear, high-end replica shoes, snacks, aphrodisiacs, weight loss products, cosmetics, etc. But the most common were facial masks. Maybe because women care about their faces and are willing to spend money, there were more mask sellers. This also explains why there are more women in WeChat business; if they can't sell, they can use them themselves.
After joining the group, everyone would voluntarily change their nicknames to the format "Region-Product-Name". However, in the group, they almost never talked about their own products. Basically, the group messages were forwarded articles from public accounts like "Teach You to Do WeChat Business" and "Starting from Zero, WeChat Business Entrepreneurship".
Occasionally, when an agent was scammed out of money, everyone would come out and complain, "It's a pity you followed the wrong team and sold the wrong product, otherwise..." After joining the group, my feeling was that these people never seemed to question the whole WeChat business thing.
**2**
Target users are easy to fool because of low income
**▽**
Later, I asked my friend who does WeChat business. She said she had actually wanted to quit long ago, **but it was just that she had a batch of goods that she couldn't sell without losing money, and she wasn't willing to quit because of that.**
My friend is a housewife. Her main source of income in daily life relies on her husband, and she herself was fooled by a friend who does WeChat business.
**In fact, how to fool the next person to take over the products in your hands is the essence of WeChat agent business.** So this so-called WeChat business targets certain users.
First, these people are relatively poor. To put it bluntly, they have no job and no source of income, and need others to support them. Although these people have no money, they have time, even a lot of free time. Finally, these people are not content with the status quo and always fantasize about getting rich.
Based on the above three conditions, housewives, college students (especially female college students), and low-income young white-collar workers (mostly women) become the targets of these WeChat agents. These agents may be their friends, relatives, or colleagues.
For different groups, **these WeChat agents have different fooling methods.**
For college students and low-income white-collar workers, they package the WeChat agent as an entrepreneurial project, instilling in them the idea that "when you get rich, you will be admired by your classmates or colleagues. Now the country encourages entrepreneurship, so let those who look down on you regret it." For housewives, they must seize the characteristic of economic dependence and instill the idea that "**if you are not economically independent, your husband won't love you**".
**Because they themselves have no source of income or little savings, they will be tempted at first.**
If the other party wants to stock 1,000 yuan worth of goods, you should continue to fool her at this time: "Stocking less means less pressure. Doing WeChat business is a long-term thing. You might give up halfway. Stock more to give yourself some pressure. Without pressure, there is no motivation," and so on.
This is the rhetoric of the vast majority of WeChat agents. At that time, they will also bring out those WeChat business chicken soup quotes to encourage each other:
Dare to stock up? I dare, so I made it.
At twenty, you're still spending your parents' money, while I'm already self-reliant. Women should be queens!
Don't complain that your Moments are full of WeChat business. That means your friends are very motivated. It's better than being full of complainers.
Follow flies and you'll find the toilet; follow bees and you'll find flowers. Follow a millionaire and you'll make millions; follow a beggar and you'll beg. Live fish swim upstream; dead fish drift with the current. One day, you'll find that WeChat business can bring you unexpected gains, either in thought or in wealth! If you're still laughing at others doing WeChat business now, you'll regret it more in 5 years! Just like no one thought highly of Ma Yun back then!
Don't ask anymore; I'll reply here uniformly: the price is...
**3**
The wealth dreams you yearn for are generated by tools
**▽**
Of course, even if you fool her into stocking 100,000 yuan worth of goods, it's not over, because she simply can't sell them. **A newcomer who posts on Moments for a week straight not only gets no orders but also gets blocked by many friends.**
At this time, she will definitely question you, and then you have to continue feeding her chicken soup. In addition, many people who enter this industry have already understood that **these products can't be sold, because most of them are fake and shoddy, and they can't be returned even if unsold.**
Because WeChat business itself is based on trust among acquaintances, those who think they can sell products by adding friends and posting on Moments every day are really naive.
The downline, because the goods are hoarded in hand and cannot be sold, and eager to make money, will definitely seek help from her upstream agent. Generally, at this time, the truth will be told to her, which is the wealth dream she yearned for.
For example, seeing the transaction orders and buyer WeChat chat screenshots that WeChat business people post every day (images from the internet, for reference only),
Various transfer screenshots:
And then staging with empty boxes:
Some even post photos of driving luxury cars and living in luxury houses, creating a scene of getting rich.
**In fact, the images they post are generated by so-called "marketing tools".** It can be said that these WeChat business people are going all out to sell goods.
As far as I know, these image generator tools are not cheap, and you have to buy them from your upstream channel. It can't be said that all agents in Moments are pyramid schemes. **The difference between pyramid schemes and traditional sales is that they profit by recruiting people into the scheme and collecting membership fees.**
This is the truth of WeChat business agents: **whether you can make money does not depend on the quality of the product, but on how many downlines you develop.** Some WeChat business people also charge agency fees (or falsely claim to be franchise fees, brand fees, etc.), and the products they sell are mostly "three-no" products (no production license, no product name, no manufacturer), and there is no return channel.
**Summary:**
1. WeChat business agents operate and trade on the WeChat platform, targeting low-income female acquaintances and friends, developing them as downlines to make a profit.
2. WeChat business people usually operate multiple WeChat accounts. The screenshots of conversations, transfers, and requests for agent quotas in Moments are all generated by internet software tools, creating a good business atmosphere to attract target users.
3. When fooling target users, packaging the product as an entrepreneurial project and guiding users to make quick poverty alleviation a life goal is a common trick of WeChat business.
4. Not all WeChat business people are scammers, and the WeChat business channel has become one of the choices for many brands. However, the current regulation of WeChat business is chaotic. If it has the above characteristics, it is basically a scam.
-END-
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