---
title: "Second Stop of the 'B2b Platform Dealer In-depth Study Tour' Successfully Held in Nanning · Yijia Star"
description: "From November 21 to 22, the second stop of the 'B2b Platform Dealer In-depth Study Tour' was successfully held in Nanning at Yijia Star. The event focused on topics such as the operational guide for local B2b platforms for snack food, daily chemical, and seasoning distributors, and an in-depth analysis of Guangxi Yijia Star's model for traditional trade transformation to B2b. Despite inconvenient transportation, over 60 dealer owners from across the country participated enthusiastically, engaging in deep discussions with the founder of Nanning Yijia Star, B2b platform coaches, and New Distribution teachers."
author: "New Distribution"
publisher: "New Distribution"
email: "zhaobo258@gmail.com"
telephone: "+8615854817671"
published: "2024-11-27"
language: "en"
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# Second Stop of the 'B2b Platform Dealer In-depth Study Tour' Successfully Held in Nanning · Yijia Star

> From November 21 to 22, the second stop of the 'B2b Platform Dealer In-depth Study Tour' was successfully held in Nanning at Yijia Star. The event focused on topics such as the operational guide for local B2b platforms for snack food, daily chemical, and seasoning distributors, and an in-depth analysis of Guangxi Yijia Star's model for traditional trade transformation to B2b. Despite inconvenient transportation, over 60 dealer owners from across the country participated enthusiastically, engaging in deep discussions with the founder of Nanning Yijia Star, B2b platform coaches, and New Distribution teachers.

From November 21 to 22, the second stop of the 'B2b Platform Dealer In-depth Study Tour' was successfully held in Nanning at Yijia Star!

This study tour focused on the following topics:
* **Operational Guide for Local B2b Platforms for Snack Food, Daily Chemical, and Seasoning Distributors**
* **In-depth Analysis of Guangxi Yijia Star's Model for Traditional Trade Transformation to B2b**
* **Practical Course on B2b Startup and Operations**

Despite the relatively inconvenient transportation in the host city, this did not dampen the enthusiasm of the dealer owners. More than 60 dealer owners from across the country, together with the founder of Nanning Yijia Star, B2b platform coaches, the founder of Shengyihao Consulting, and teachers from New Distribution, conducted in-depth discussions on the study tour topics.

**Visiting Yijia Star**

This study tour continued the format of "**classroom sharing + on-site visits + interactive Q&A**", changing the traditional study tour that focuses on sightseeing rather than learning, truly achieving the goals of "**on-site experience, on-site learning, learning from others, and deep connection**".

On the first day, Yuan Lai, Chief Content Officer of New Distribution and initiator of Tameng, deeply interpreted the **"Operational Guide for Local B2b Platforms for Snack Food, Daily Chemical, and Seasoning Distributors"**. The sharing content was combined with current events and included many cases of the latest measures taken by supermarkets.

Yuan Lai, Chief Content Officer of New Distribution and initiator of Tameng

Hu Wei, founder of Nanning Yijia Star, shared the direction and practices of traditional trade transformation to B2b, using his own company model as a case study.

Hu Wei, founder of Nanning Yijia Star

He pointed out that the three core capabilities for doing B2b well are: **product capability, sales capability, and storage and transportation capability**, among which **product capability is the core of the core capabilities**.

Outside the classroom, the trainees also visited the multi-story warehouse of Nanning Yijia Star to understand the entire warehouse, picking, and distribution operation process. The on-site staff provided in-depth explanations for each link of the warehouse, picking, and distribution, and answered questions raised by the trainees with on-site practical teaching.

At the same time, the trainees also observed the [Yijiaxing] discount store opened by Yijia Star, experiencing the shopping scene of a hard discount store and feeling the current development status of local discount stores.

On the second day, Yunchuan, B2b platform coach and founder of Shengyihao Consulting, shared a **practical course on B2b startup and operations**. To prepare different sharing content from the previous study tour and ensure that participants got value for their trip, Teacher Yunchuan began preparing and updating the courseware half a month in advance.

This time, in addition to analyzing the three dimensions of **product organization, platform operations, and sales management**, he also added **the current operating status and future development direction of regional B2b**.

Yunchuan, B2b platform coach and founder of Shengyihao Consulting

In the final session of the study tour, "**on-site interactive Q&A**", the sharing teachers provided in-depth answers to the questions raised by the dealers during the study tour.

**Why Visit Yijia Star?**

Hu Wei, founder of Yijia Star, entered the traditional trade industry in 2001 and began transforming to regional B2b as early as 2015, making it one of the earliest trading companies in China to independently transform to regional B2b.

When Yijia Star first attempted to build a B2b platform, it ran both traditional trade and B2b simultaneously, but due to lack of experience, it suffered losses for four consecutive years. In 2019, Yijia Star completely cut off its traditional trade business and concentrated resources and energy on B2b operations.

From the start of transformation in 2015 to now, Yijia Star has spent nine years moving from exploration to maturity.

Currently, Yijia Star covers **20,000+** outlets in Nanning, with **5,000+** monthly active outlets, **8,000+** SKUs, involving categories such as alcoholic beverages, snack foods, grain and oil seasonings, daily chemicals, and general merchandise, with annual sales exceeding **300 million yuan**.

Moreover, Yijia Star has organized its own model into a complete set of implementation plans and has successively opened warehouses in Guilin, Beihai, Fangchenggang, Guigang, Binyang, Pingle, Xing'an, Quanzhou, and other places in Guangxi, with plans to complete full coverage of Guangxi before 2025.

**New Distribution hopes that through the Yijia Star study tour case, it can provide inspiration and thinking for dealers in B2b transformation, helping everyone avoid detours.**

In the future, the **'B2b Platform Dealer In-depth Study Tour'** series will find more excellent dealer practice cases and continue to provide opportunities for dealer members to have in-depth exchanges with peers and experts on-site.

**Friends interested in the 'B2b Platform Dealer In-depth Study Tour' can scan the QR code to add WeChat, and the monthly study tour plan will be synchronized to you in time!**


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Contact: zhaobo258@gmail.com · +86 158 5481 7671
