---
title: "News Flash | New Product Onslaught! Uni-President, Coca-Cola, Vitasoy Launch New Products; \"Most Popular FMCG Brands\" List Released; Price Hike Confirmed, Luzhou Laojiao General Distribution Products Up 15%..."
description: "On China Brand Day, the \"Most Popular Chinese Brands\" list was released, with Nongfu Spring, Blue Moon, Moutai, and Southern Black Sesame topping the FMCG category. Luzhou Laojiao raised prices by 15% for general distribution products due to rising packaging costs. New products from Uni-President, Vitasoy, Coca-Cola, and others were unveiled, while Walmart moved to acquire a majority stake in Flipkart."
author: "New Distribution"
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published: "2018-05-11"
language: "en"
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# News Flash | New Product Onslaught! Uni-President, Coca-Cola, Vitasoy Launch New Products; "Most Popular FMCG Brands" List Released; Price Hike Confirmed, Luzhou Laojiao General Distribution Products Up 15%...

> On China Brand Day, the "Most Popular Chinese Brands" list was released, with Nongfu Spring, Blue Moon, Moutai, and Southern Black Sesame topping the FMCG category. Luzhou Laojiao raised prices by 15% for general distribution products due to rising packaging costs. New products from Uni-President, Vitasoy, Coca-Cola, and others were unveiled, while Walmart moved to acquire a majority stake in Flipkart.

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Today's Headlines
**Highlight 1: China Brand Day, "Most Popular Chinese Brands" List Released**
May 10 marked the second "China Brand Day." Based on votes from 500,000 netizens and JD.com big data, the "Most Popular Chinese Brands" list was released. Among them, the most popular FMCG brands were Nongfu Spring, Blue Moon, China Moutai, and Southern Black Sesame.
**Highlight 2: From May 10, Luzhou Laojiao General Distribution Products Up 15%**
Reporters learned that Luzhou Laojiao Boda Wine has issued a "Notice on Resuming Acceptance of General Distribution Product Orders" to its general distribution customers, stating: Due to rising packaging material costs, the company has decided to increase the settlement price of general distribution products by 15%. The new price system takes effect from May 10, 2018, and order acceptance resumes simultaneously.
**Highlight 3: New Hope Dairy: 9 Administrative Penalties During IPO Reporting Period**
Recently, New Hope Dairy Co., Ltd., a Sino-foreign joint venture controlled by Sichuan's richest man Liu Yonghao and his daughter Liu Chang, published its A-share IPO prospectus (draft) on the CSRC website. It plans to publicly issue 85.371067 million shares, raising approximately 504 million yuan, and intends to list on the Shenzhen Stock Exchange. A reporter from Economic Information Daily read through the prospectus and found that during the reporting period (2015, 2016, and 2017), seven of its subsidiaries received nine administrative penalties from departments including environmental protection, planning, fire safety, industry and commerce, and taxation. Additionally, in recent years, several New Hope Dairy products failed random inspections.
**Highlight 4: Rumors of Liqun Acquiring Lotte Mart May Come True**
In the early hours of May 9, Lianshang.com learned from a source close to Lotte headquarters in Korea that the month-long rumor of Liqun acquiring Lotte Mart has been settled. Liqun will take over Lotte Mart's stores in East China and Shandong, and the news is expected to be officially announced soon, though the source did not disclose specific details. Earlier, on April 26, Yonhap reported that Lotte sold 21 Lotte Mart stores in Beijing to Wumart Group for 248.5 billion Korean won (approximately 1.46 billion yuan).
**Highlight 5: $15 Billion! Walmart Plans to Acquire 75% Stake in India's Largest E-commerce Company**
Reporters learned that U.S. retail giant Walmart may announce a deal to acquire a majority stake in Indian e-commerce site Flipkart before the weekend. This could be the largest acquisition in Walmart's history. Walmart will acquire about 60% of Flipkart, while Google's parent Alphabet will invest $3 billion for about 15% of Flipkart.
New Product Highlights
**Highlight 1: 21-Day Shelf Life, 9.9 Yuan, Cup Packaging: Uni-President Launches New "Cha Shun Xian"**
On May 10, Uni-President launched a revolutionary tea beverage, Cha Shun Xian, which breaks away from conventional tea drinks in packaging, shelf life, and pricing.
It is reported that the retail price is 9.9 yuan per cup (400ml), and yes, it's a cup. Visually, its biggest feature is the cup packaging, similar to Xiang Piao Piao's cup milk tea. It is positioned as a fresh tea drink, emphasizing the concept of "Come get something fresh," making the product "fresh to you in a second." Currently available in two flavors: Lemon Green Tea and Green Orange Oolong Tea, with green and orange as the primary colors.
According to reporters, Cha Shun Xian is now available at FamilyMart convenience stores in Shanghai, with other channels to be covered gradually.
**Highlight 2: Vitasoy Launches High-End New Product "Health Plus"**
Recently, Vitasoy launched its high-end new product, Health Plus. Reporters learned that this premium soy milk has entered supermarkets, convenience stores, and e-commerce channels in South China, Central China, and East China.
It is reported that Vitasoy Health Plus uses the most advanced micron-level whole-bean grinding technology and is the first in China to launch products with added high calcium and natural dietary fiber. The "Calcium+" product contains 120mg of calcium per 100ml; the "Fiber+" product adds 1g of natural dietary fiber per 100ml, helping maintain a healthy digestive system.
**Highlight 3: Xiang Piao Piao Hand-Painted Gift Box Debuts on Tmall**
On May 9, Xiang Piao Piao's designer hand-painted gift box debuted on Tmall. The gift box includes six flavors: original, coffee, taro, wheat, strawberry, and chocolate. Currently priced at 66 yuan per box on Tmall Juhuasuan, with 20 cups per box.
**Highlight 4: Coca-Cola Launches Nutrient-Based Beverages**
On May 10, following the launch of herbal tea in Thailand, cocktail mixers in Spain, and its first alcoholic drink in Japan, Coca-Cola introduced nutrient-based rehydration beverages in India. Last week, the company launched a product called Minute Maid Vitingo, claimed to be an instant drink mix fortified with vitamins and micronutrients, priced at 5 rupees, to help "address malnutrition." Additionally, Coca-Cola also launched Aquarius Glucocharge, a glucose drink to combat fatigue and dehydration, priced at 10 rupees.
Financial Reports Overview
**Highlight 1: AB InBev Reports Q1 2018 Results: Revenue $13.073 Billion, Up 1.2% YoY**
AB InBev released its Q1 2018 financial report on May 10. The report shows Q1 2018 revenue of $13.073 billion, up 1.2% year-over-year; net profit of $1.443 billion, down 1%.
Among them, AB InBev's own brand beer sales volume was 11.8351 million kiloliters, up 0.5% (organic growth 0.5%); non-beer product sales volume was 1.5342 million kiloliters, down 47.5% (organic growth -6.9%); third-party product sales volume was 113,800 kiloliters, up 26.4% (organic growth 26.5%).
**Highlight 2: Monster Beverage Faces Setbacks in China; CEO's Latest Excuse: People Can't Access Its Facebook**
On May 10, Monster Beverage, parent of Monster Energy, reported Q1 FY2018 results. Reporters noted that although China's performance was not separately disclosed, CEO Rodney Sacks mentioned that operating income was adversely affected "due to losses in China and India."
Despite losses in China and India, net sales in the Asia-Pacific region grew 18.9% in USD terms and 14.2% in local currency for the quarter.
As for Monster's strong hand not playing well in China, this time they found a novel "reason": people can't access its Facebook and YouTube accounts, leading to insufficient brand awareness in China.
Industry News
**Highlight 1: Over 200 Better Life Stores to Join JD Daojia; Hongxing Store's First-Day Orders Exceed 2,500**
Recently, the first Better Life store to launch on JD Daojia, Changsha Hongxing store, saw first-day orders exceed 2,500, setting a record for daily online orders for Better Life stores.
It is reported that based on the actual situation of the Hongxing store, JD Daojia helped build a 110m² large front warehouse, capable of holding over 1,400 items including fresh produce, achieving 100% coverage of online sales categories, with average picking time under 10 minutes. Relying on Dada delivery riders, the average fulfillment time for the Hongxing store is guaranteed within 45 minutes.
Following the Hongxing store, more than 200 Better Life stores in Changsha, Chengdu, Nanning, Chongqing, and other places will gradually go online on JD Daojia.
**Highlight 2: Bianlifeng Obtains Shanghai's First Convenience Store Hot Meal Business License**
On May 10, Shanghai's first license for small supermarkets (convenience stores) to engage in food reheating and portioning was personally awarded to Xue Enyuan, General Manager of Bianlifeng's East China region, by Yan Bo, Deputy District Mayor of Xuhui District.
This move marks a new "highlight moment" for new retail players like Bianlifeng.
**Highlight 3: Prices Soar! Counterfeit Zodiac Moutai Seized in Shenzhen, Jiangsu, and Other Places**
Recently, the Shajing Office of the Bao'an Bureau of the Shenzhen Market and Quality Regulatory Commission received a tip about a liquor store selling counterfeit Moutai. Law enforcement officers, along with counterfeit identification experts from Kweichow Moutai Co., Ltd., immediately rushed to the scene for a surprise inspection, seizing hundreds of bottles of fake Moutai priced at 3,200 yuan each.
Investigation revealed that the counterfeit Kweichow Moutai was sold at 1,800 yuan per bottle, and counterfeit Kweichow Moutai (Rooster zodiac) at 3,200 yuan per bottle, with a total value exceeding 200,000 yuan. Law enforcement officers seized the suspected illegal liquor, and the illegal activities are suspected of constituting a crime; the case has been transferred to public security authorities for handling.
Today's Video
**Where Did Mengniu Get Its Startup Capital? Niu Gensheng's Approach Was Too Bold!**
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