---
title: "New Products & News: Evergrande Spring, Deyun She; China Resources, Tenuo Report Earnings; Three Squirrels Opens Another Store; JD Supermarket Targets Third- and Fourth-Tier Cities; Nestle Water Accused of Fraud"
description: "This issue covers new product launches, including Evergrande Spring's Hong Kong version mineral water and Deyun She's food products, as well as financial reports from China Resources Beer and Tenuo International. It also includes news about Three Squirrels' new store, JD Supermarket's expansion into lower-tier cities, and a lawsuit against Nestle's Poland Spring water."
author: "New Distribution"
publisher: "New Distribution"
email: "zhaobo258@gmail.com"
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published: "2017-08-22"
categories: "Brand Marketing, Capital, Earnings & M&A, Retail Formats"
language: "en"
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citation: "New Distribution. “New Products & News: Evergrande Spring, Deyun She; China Resources, Tenuo Report Earnings; Three Squirrels Opens Another Store; JD Supermarket Targets Third- and Fourth-Tier Cities; Nestle Water Accused of Fraud.” New Distribution, 2017-08-22. https://xinjignxiao.com/en/articles/new-products-news-evergrande-spring-deyun-she-china-resources-tenuo-repo-77276caa/"
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# New Products & News: Evergrande Spring, Deyun She; China Resources, Tenuo Report Earnings; Three Squirrels Opens Another Store; JD Supermarket Targets Third- and Fourth-Tier Cities; Nestle Water Accused of Fraud

> This issue covers new product launches, including Evergrande Spring's Hong Kong version mineral water and Deyun She's food products, as well as financial reports from China Resources Beer and Tenuo International. It also includes news about Three Squirrels' new store, JD Supermarket's expansion into lower-tier cities, and a lawsuit against Nestle's Poland Spring water.

Click the image for details
1
New Products
1
Evergrande Spring Launches Hong Kong Version Mineral Water
On September 10, a charity marathon for peace will be held in Pak Tam Chung, Sai Kung, Hong Kong. The event is co-organized by Evergrande Spring and the Hong Kong UNESCO. Meanwhile, Evergrande Spring's Hong Kong version of metasilicic acid active mineral water will be officially launched.
The Hong Kong version of Evergrande Spring's metasilicic acid active mineral water features unique packaging design and high-end quality. The new bottle shape is named "Heart of Changbai Mountain," inspired by "emerging springs, the heart of the earth, and rugged lines," incorporating the annual ring imprint of the beautiful pine, reflecting the quality proposition of "releasing nature's power." The bottle uses bold straight lines, with "mountain-shaped rock layers" concave-convex design at the top and bottom, giving a direct sense of the source of "deep mineral water." The bottle circumference is more compact than before, offering a lighter and more dynamic feel. The Hong Kong version packaging is bold, novel, and unique, leaving a lasting impression. The label's concept "One water one world" reflects Evergrande Spring's determination and belief in providing true mineral water to the nation and the world.
2
Deyun She Also Enters the Food Business, Launching a Series of Specialty Products via WeChat Marketing...
This coconut milk qingbuliang (a refreshing dessert) produced by Keng Wang Fu uses natural coarse grains that cool and relieve heat, paired with 100% Hainan coconut milk, made from original ingredients. It features 0 coloring, 0 flavoring, and 0 preservatives. Specifications: 280g*12 cans, priced at 108 yuan, equivalent to 9 yuan per can.
It is understood that the Keng Wang Fu series products are a commercial strategy derived from Guo Degang's Keng Wang series programs. The establishment of the Keng Wang Fu food brand is committed to "one city, one flavor," scouring the world for classic cuisines and developing affordable, high-quality food products. It is reported that Keng Wang Fu has completed the layout of more than 20 food products for the coming year, and in the next three years, product development will exceed 100 types.
It is understood that Keng Wang Fu's mooncakes will be given to many celebrities to taste during the Mid-Autumn Festival, which is another wave of powerful promotion.
3
Egg Yolk Soy Milk, Compound Juice, Glass Bottle Coconut Juice... From Single Product to Product Family, Susa Opens New Diversified Thinking!
Susa Group has launched several new products, covering compound juices, soy milk, coconut juice, and other categories.
Toudao Xian 100% Juice
The packaging of "Toudao Xian 100%" juice is very eye-catching. The packaging pattern continues the distinctive camouflage style of "Special Forces," paired with colors corresponding to different flavors, showing high-end and generous. Currently available in 1L and 280g specifications.
Special Forces Egg Yolk Soy Milk
This product has three packaging styles: glass bottle, PE, and TP. Among them, bottled soy milk is 250g, suitable for catering and other consumption scenarios; PE is 1L and 1.25L; TP bottle is 1L, with camouflage packaging that is very eye-catching on the shelf.
Glass Bottled "Special Forces Fresh Squeezed Coconut Juice"
Special Forces Fresh Squeezed Coconut Juice has always been Susa Food's signature product. Unlike the classic version, this new fresh squeezed coconut juice is a 250g bottled version, using the same bottle shape as the egg yolk soy milk, smaller and slimmer, suitable for catering and other consumption scenarios.
2
News
1
China Resources Beer Releases 2017 Mid-Year Results, CEO Says to Focus on Craft and Imported Beer
China Resources Beer (Holdings) Company Limited released its 2017 interim results announcement. The announcement showed that in the first half of the year, the company's consolidated turnover was RMB 15.774 billion, a year-on-year increase of 3.7%. After completing the acquisition of 49% equity of China Resources Snow Breweries Co., Ltd. in October last year, the profit attributable to China Resources Snow Breweries increased from 51% in the first half of 2016 to 100% in the first half of 2017. Therefore, the company's profit attributable to shareholders increased by 93.4% year-on-year to approximately RMB 1.17 billion.
During the reporting period, China Resources Beer continued to deepen brand promotion and market expansion. Sales of mid-to-high-end beer maintained growth, and overall beer sales volume increased by 2.9% year-on-year to approximately 6,306,000 kiloliters, performing better than the industry average, with market share further improved. Among them, Snow beer sales accounted for about 90% of China Resources Beer's total sales. The overall average selling price in the first half increased by about 0.8% year-on-year. As of the end of June 2017, China Resources Snow Breweries operated 98 breweries in 25 provinces, municipalities, and autonomous regions in mainland China, with an annual production capacity of approximately 22,000,000 kiloliters.
When asked whether China Resources Beer has acquisition targets in mind, CEO Hou Xiaohai said the company will focus on the craft beer and imported beer sectors, and will consider acquisition targets that help expand product distribution channels and diversify product types. He said, "Currently, craft beer only occupies a very small portion of China's overall beer market, so there is great growth potential in the future."
2
Tenuo International's First Half Net Profit 120 Million Yuan, Down 3.5%
Tenuo International released its 2017 first half results. The company achieved revenue of RMB 2.47 billion, a year-on-year decrease of 0.4%; net profit was 120 million yuan, a year-on-year decrease of 3.5%; gross profit fell 3.3% to RMB 503 million, and gross margin fell 0.6 percentage points to 20.4%.
According to the announcement, the company's own brand products contributed revenue of 1.017 billion yuan, a decrease of nearly 7%, of which non-alcoholic beverage revenue accounted for 364 million yuan, a sharp drop of 18%. However, revenue from third-party brand alcoholic beverages reached 1.12 billion yuan, an increase of 7%, and non-alcoholic beverage revenue surged 18% to 23.2 million yuan.
3
Nestle's Poland Spring Water Accused of "Fraud" for Selling Ordinary Groundwater as Spring Water
Recently, Nestle was sued in the United States. Consumers accused the company's Poland Spring brand mineral water of being just ordinary groundwater drawn from Maine, not natural spring water as advertised, calling the marketing practice "massive fraud."
Eleven U.S. consumers filed a lawsuit in the U.S. District Court for the District of Connecticut, also seeking class action status. The lawsuit alleges that Nestle markets Poland Spring as "100% natural spring water," using images of pristine mountain or forest springs to help the brand command high prices, but its products do not meet the federal regulatory definition of spring water.
It is understood that bottled water has become a key business for Nestle, with global sales reaching 7.9 billion Swiss francs (US$8.2 billion) last year.
Nestle said its water complies with all relevant federal and state regulations for spring water, and that the lawsuit is clearly an attempt by those with ulterior motives to manipulate the legal system for personal gain, vowing to fight the lawsuit.
4
Three Squirrels' Latest Physical Store Opens in Wuhan
Recently, Three Squirrels opened its first physical store in Wuhan - the Three Squirrels Feeding Store. It is understood that this is Three Squirrels' first store in Central China and the eighth physical store nationwide. According to "Daddy" Zhang Liaoyuan's plan for 1,000 stores, more offline feeding stores will come into view of "squirrel fans" in the future.
Different from regular stores, this store's exterior is very distinctive. The modern curved glass facade protrudes from Wushang Plaza, contrasting with the mall's overall white architecture. The storefront uses a unified style, composed of green English letters "feeding store" and white Chinese characters "三只松鼠·投食" (Three Squirrels · Feeding), which is simple, clear, and easy to identify. At the entrance, three internet-famous squirrels - Xiaomei, Xiaoku, and Xiaojian - are stacked, welcoming "masters" along with the cat image from the cute animation on the other side.
In the era of experience economy, experience has become a powerful weapon for offline entities to fight e-commerce. Although it started as an e-commerce company, this internet brand has not been out of place offline, and can even be said to have taken offline experience and brand IP to the extreme.
5
JD Supermarket Attacks Third- and Fourth-Tier Cities, First Battle Against Xuchang's "Pang Dong Lai"
JD Supermarket announced the launch of a week-long "Hundred Cities Tour" activity, using price wars to carry out targeted penetration of more than 100 third- and fourth-tier cities across the country. It is reported that the first battle target is Xuchang, Henan, the base of "Pang Dong Lai," which has benchmark significance in Henan's retail industry, sparking industry discussion.
It is reported that although Pang Dong Lai is the second-largest local retailer in Henan, it has created a series of legends in the domestic retail industry. For example, it is China's best fourth-tier department store (formerly Xinxiang Pang Dong Lai Department Store); it can control more than 50% market share in local markets; it is the first domestic retail enterprise to close stores and take holidays on holidays. Of course, it also has a unique corporate culture, extraordinary compensation system, and service system.
This time, targeting third- and fourth-tier cities in Henan Province, JD Supermarket is implementing the first round of "precision strikes."
6
Yonghui Super Species Expands with New Store in Hangzhou Gudun Impression City
Scheduled to open before National Day, the Yonghui Super Species store in Hangzhou Gudun Impression City covers 900 square meters, making it the first store in Hangzhou and the first in Zhejiang Province. Super Species is positioned as "premium ingredient tasting + supermarket + APP," and store locations are generally chosen near shopping malls or mid-to-high-end residential areas.
It is reported that Hangzhou Gudun Impression City, where Super Species will soon enter, is a refined community shopping center integrating shopping, dining, leisure, and entertainment, with a construction area of nearly 80,000 square meters and nearly 800 parking spaces, mainly serving the high-density residential areas in the west of Hangzhou and the main consumer groups in the north and Sandun. This is more in line with Super Species' site selection requirements.
Super Species' first store, Wenquan Park Store, opened in Fuzhou on New Year's Day this year. Currently, it has opened 6 stores in Fuzhou, Xiamen, Shenzhen, and Nanjing.
7
Jiajia Food Plans to Acquire Lameizi, Chairman Refutes External Doubts
After nearly two months of suspension, the restructuring target of soy sauce company Jiajia Food - Hunan Lameizi Food Co., Ltd. (hereinafter referred to as Lameizi) - has surfaced. However, some investors subsequently questioned that the acquisition was a "left hand to right hand" deal - after layers of penetration, the shareholders behind Hunan Lameizi are closely related to Jiajia Food's actual controller: Jiajia Food's controlling shareholder has a stake in Lameizi's controlling shareholder Dongxing Boda.
Jiajia Food's chairman and actual controller, Yang Zhen, refuted external doubts about the acquisition. "At that time (2015), we didn't acquire because although we were optimistic about Lameizi, its management was still relatively non-standard at that time, and we felt it needed further cultivation. When Lameizi truly develops, we will inject it into the listed company." Yang Zhen also said that establishing an equity investment enterprise, investing first, and then having the listed company acquire when the time is ripe is a normal practice in the industry.
8
"Shengyuan," "Qingxinyuan" and Other 9 Batches of Drinking Water Fail Inspection
Recently, the Guizhou Provincial Food and Drug Administration announced the results of recent beverage (including drinking water) sampling inspections in the province, exposing 9 batches of unqualified drinking water, mainly due to detection of Pseudomonas aeruginosa or excessive coliform bacteria.
Recently, the Guizhou Provincial Food and Drug Administration sampled 182 batches of beverages (including drinking water), of which 9 batches were unqualified, all drinking water.
The unqualified drinking water samples are:
- Cixi Natural Drinking Water, produced by Luodian County Lebaixing Food Co., Ltd. (labeled);
- Changyin Changle Packaged Drinking Water, produced by Guizhou Yuyu Food and Beverage Co., Ltd. (labeled);
- Keniaohe Cuizhu Mountain Spring, produced by Zunyi Cuizhu Mountain Spring Water Plant (labeled);
- Yuxing Mountain Spring Drinking Natural Mountain Spring Water, produced by Zunyi Honghuagang District Yuxing Mountain Spring Barreled Drinking Water (labeled);
- Yaokang Mountain Spring Drinking Pure Water, produced by Weining Yaokang Mountain Spring Water Plant (labeled);
- Shengyuan Drinking Water, produced by Majiang Shengyuan Mountain Spring Water Plant (labeled);
- Youmingquanzhong Drinking Natural Mountain Spring Water, produced by Guizhou Youmingquanzhong Drinking Water Co., Ltd. (labeled); all detected Pseudomonas aeruginosa.
- Qingxinyuan Packaged Drinking Mountain Spring Water, produced by Tongzi County Chumi Town Qingxinyuan Mountain Spring Water Plant (labeled), detected excessive coliform bacteria.
- Qinggangyuan Drinking Natural Spring Water, produced by Tongzi County Qinggangyuan Mountain Spring Water Plant (labeled), detected excessive coliform bacteria and Pseudomonas aeruginosa.
The Guizhou Provincial Food and Drug Administration has required the food and drug administration at the production unit's location to order the production units to take measures such as removal from shelves, recall, and case investigation, in accordance with the Food Safety Law of the People's Republic of China. Investigate the batch, quantity, and cause of unqualified samples, formulate corrective measures, and prevent and control food safety risks.
9
Taoli Bread First Half Net Profit 183 Million Yuan, Down 3.23%
Taoli Bread disclosed its 2017 semi-annual report. The company achieved operating revenue of 1.816 billion yuan in the first half, a year-on-year increase of 24.39%; net profit was 183 million yuan, a year-on-year decrease of 3.23%.
According to the semi-annual report, the company's core product, Taoli brand bread and pastries, achieved revenue of 1.809 billion yuan, a year-on-year increase of 24.42%, accounting for 99.62% of the company's operating revenue. Star products such as Milk Stick and Chunshu continued to grow steadily, while new products such as Hongdou Shao showed relatively high growth, and the overall competitiveness of products continued to improve. Festival food zongzi developed for traditional holidays achieved revenue of 6.9676 million yuan, a year-on-year increase of 16.91%.
10
McDonald's Dispute with Second-Largest Indian Operator Escalates, Ends 22-Year Partnership
McDonald's announced on Monday that it would terminate the franchise of Connaught Plaza Restaurants, which operates McDonald's in northern and eastern India, due to the latter's long-term breach of contract. Connaught currently operates 169 McDonald's restaurants in India, making it the second-largest franchisee in the Indian market.
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The theme of this conference: **New Forces, New Ecosystem**. At that time, we will invite well-known domestic B2B industry experts, mentors, and B2B platform founders to discuss the following topics:
> **********How can the FMCG industry achieve new growth opportunities through B2B**
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**Highlights of this conference:**
> **The industry's first "2017 China FMCG B2B Industry Competitiveness White Paper"**
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> **B2B and investor project closed-door matchmaking meeting**
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> **********Conference site + exhibition center, dual internet technology exhibition**
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> **********Alibaba, EAS, Best Store Plus, GLP, Unilever, Hd, Yunmei Shares****, the most well-known business leaders in various fields will give on-site speeches and present pioneering views.**
October 17-18, 2017
Chongqing Convention and Exhibition Center
Registration is now open. Long press the QR code below or click "Read Original" to register. Early bird tickets before September 15 enjoy a 30% discount!
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-END-


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## Citation metadata

- Publisher: New Distribution
- Author: New Distribution
- Published: 2017-08-22
- Canonical: https://xinjignxiao.com/en/articles/new-products-news-evergrande-spring-deyun-she-china-resources-tenuo-repo-77276caa/
- Original source: https://mp.weixin.qq.com/s/K2C2nGFHTfR5exXxi54-oA

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