---
title: "“Food” Brings Good Fortune: A Delicious Feast Is About to Begin! Highlights of 2020 FHC Shanghai Global Food Trade Show"
description: "The 2020 FHC Shanghai Global Food Trade Show, covering 150,000 square meters with 2,500 global exhibitors, will be held from November 10-12 at the Shanghai New International Expo Centre. Featuring 30+ forums, 10+ international competitions, and 7 trade matchmaking sessions, the event offers a comprehensive platform for industry insights, business networking, and culinary experiences."
author: "New Distribution"
publisher: "New Distribution"
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published: "2020-10-31"
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# “Food” Brings Good Fortune: A Delicious Feast Is About to Begin! Highlights of 2020 FHC Shanghai Global Food Trade Show

> The 2020 FHC Shanghai Global Food Trade Show, covering 150,000 square meters with 2,500 global exhibitors, will be held from November 10-12 at the Shanghai New International Expo Centre. Featuring 30+ forums, 10+ international competitions, and 7 trade matchmaking sessions, the event offers a comprehensive platform for industry insights, business networking, and culinary experiences.

(Click the image above for FHC visitor pre-registration information)

**150,000** square meters of exhibition space, **2,500** global exhibitors – a world of cuisine at your fingertips, savor global flavors without leaving the country!

**30+** professional forums, **10+** international competitions – in three days, gain insights into the latest industry trends and future directions!

**7** trade matchmaking sessions covering domestic and international markets, efficiently connecting upstream and downstream supply chains!

**Coffee + trendy beverages + traditional dining** – full of creativity in various experience zones, perfect for sightseeing, tasting, and social media check-ins.

**November 10-12** – an annual industry feast is about to begin!

In the "post-pandemic era," China's foodservice and food industry is embracing another round of opportunities and challenges.

The 24th Shanghai International Food & Beverage and Catering Equipment Exhibition (abbreviated as "FHC Shanghai Global Food Trade Show"), hosted by Shanghai Bohua International Exhibition Co., Ltd., serves as a key platform for China's food and beverage market. It will be held from **November 10 to 12, 2020 at the Shanghai New International Expo Centre (2345 Longyang Road, Pudong New Area).**

The exhibition continuously adapts to current conditions, fully upholding the industry philosophy of **"leading a new trend in international food exhibitions and enhancing domestic and international food trade connectivity," achieving truly high-value "cooperation and win-win" outcomes.**

In these special times, it aims to break free from the predicament of an import-only trade model, expand export and domestic consumption needs, and respond more scientifically and effectively to market demands.

**Seven Major Sections, Attracting Unlimited Business Opportunities**

As the saying goes, "out with the old, in with the new." For the foodservice and food industry, 2020 presents a brand-new development opportunity. From November 10-12, let us gather at the Shanghai New International Expo Centre to fully experience a gastronomic feast and grasp the new trends in food fashion!

2020FHC comprehensively integrates the focal points and demands of the foodservice and food industry. Through category optimization and big data integration, the exhibition products are organically divided. **Seven major sections have been newly established (meat products; seafood; high-end dairy products and oils; tea and coffee, bakery and ice cream; snack foods, confectionery, and chocolate; high-end ingredient supply chain; and catering design and store decoration).**

With a fresh look, it welcomes industry buyers and food enthusiasts from all regions. Importantly, through this exchange platform, the stage of the food and beverage industry is elevated and expanded, looking toward the future and anticipating higher industry leaps.

Notably, FHC collaborates with leading industry brands and authoritative trade media to co-create a cutting-edge trade market!

**Concurrent Exhibitions, Multi-Dimensional Exchange with Distinctive Highlights**

At the FHC Shanghai Global Food Trade Show, the following events will be held concurrently at the same venue: International Wine & Spirits Trade Fair (ProWine), the 11th Shanghai International Canned Food and Raw Materials, Machinery and Equipment Expo (CCMF), Shanghai International Franchise Exhibition (SFE), the 13th Asia Fruit & Vegetable Expo (iFresh), and Shanghai Hot Pot Ingredients and Supplies Exhibition (HPE).

**Masters Compete, Industry Competitions Attract Attention**

The foodservice industry has entered a new era of quality upgrading. Facing market consumption changes, nurturing outstanding "new waves" (young talent) is crucial. **FHC not only provides a trade information exchange platform for the foodservice and food industry but is also dedicated to discovering and cultivating skilled professionals.**

Among them, **the FHC China International Culinary Arts Competition and the FHC China International Dessert & Bakery Competition**, as FHC's long-cultivated brand events, lay the foundation for industry upgrading, allowing more food industry practitioners to closely observe the wonderful process of combining culinary techniques with ingredients and witness the live action and excellence of various competitions!

In addition, more innovative events will take turns, including:

Various culinary, bakery, coffee, and beverage industry competitions.

**"Discussing" at FHC: 30+ Industry Summit Forums**

FHC upholds its original intention of building an industry trade platform, continuously enhancing its comprehensive strength, and launching four major product-themed forums: meat and seafood, dairy products, olive oil, and snack foods.

According to analysis by China Report Network, the meat industry and seafood aquaculture have gradually shifted from basic supply-demand balance to supply shortage. FHC adapts to current market demands by adding a seafood and aquatic products section to the previous meat-themed forum, upgrading it to the **International Import & Export Meat and Seafood Forum**, jointly analyzing the current status and breakthrough points of import and export.

Meanwhile, as food safety becomes increasingly important and consumer demand for high-quality oils continues to rise, the International Olive Oil Summit Forum will align with global market conditions, inviting domestic and international olive oil industry experts and scholars to explore olive oil import and export trade trends.

Furthermore, Shanghai Bohua International Exhibition Co., Ltd., together with the well-known food media outlet "Kuaixiao" (Fast Moving Consumer Goods), will co-host the FHC Global Dairy Forum and the International Snack Food Forum.

In addition, the exhibition will invite seasoned industry insiders and institutional experts to share market trends on-site and analyze current industry requirements for quality control.

Within three days, **30+** "brainstorming" sessions of various formats, content, and themes will be presented, breaking through various fields and focusing on how to address the "revenge consumption" in the food sector and how to respond scientifically and effectively to market demands, aiming to integrate a high-quality lifestyle into people's health needs.

Other industry forums include:

**IP & Design Empowerment: 2020 FHC Global Food Innovation Design and Marketing Summit;**

**Post-Pandemic Era: JD Fresh Aquatic Products Industry Chain E-commerce Consumption Forum;**

**Innovating the Future of Dining: 2020 Foodservice Innovation and Entrepreneurship Summit;**

**The Rise of Gen Z Beverage Power: FHC Shanghai Global Food Trade Show Beverage Summit;**

**China-Canada Seafood Development Summit;**

**2020 China Aquatic Products Summit;**

**TPCC 2020 New Dining, Western Pastry, and Bakery Innovation Forum;**

**2020 Second China Foodservice Industry Trends Summit;**

**Unbounded Growth: 2020 China Foodservice Brand Trends Forum;**

**China Sustainable Seafood Summit;**

**2020 "Industry Power" China Bakery Industry Development Summit Forum;**

**Shanghai Cuisine Heritage and Innovation Summit Forum;**

**Beyond Boundaries: 2020 China Bakery New Power Brand Sharing Session;**

**2020 Delivery Industry Conference;**

**China Chain Restaurant Brand Upgrade & Viral Marketing Summit - Second [Ziran Design];**

**Unblocking Domestic and Foreign Trade, Linking Dual Circulation: Facilitating Foreign Trade Enterprises' Domestic Sales Meeting;**

**2020 Shanghai Hotel and Catering Summit - "Food" Fashion Trends;**

**American Interior Design Forum - Catering Design Innovation · Future;**

**American Cranberry Beverage Forum;**

**Youzan - Chain Think Tank: 2020 Food and Beverage New Retail Forum;**

**Young New "Food" Power: 2020 BY First Youth Conference;**

**2020 China (Yangtze River Delta) FMCG Distributors Forum;**

**New Regulations on Customs Clearance Facilitation Policies for Imported Food.**

(As of October 22) Scroll up and down to see more.

**Themed Exhibition Zones Full of Highlights, Three Days Not Enough to Explore**

The 2020FHC Shanghai Global Food Trade Show will feature not only competitions and forums but also several anticipated themed exhibition zones, the most influential being the **FHC International Coffee & Food Festival**, which has been held multiple times.

Its history dates back to March 2017, when it first landed in Shanghai as a coffee market, featuring 50 specialty coffee shops from around the world.

Later, it attracted tea shops, bakeries, pizzerias, dessert shops, specialty restaurants, and bars – chain or standalone – in the light meal category, showcasing their trending products and merchandise to the foodservice channel and the public, while also establishing trade cooperation with a large number of investors and upstream and downstream suppliers on-site.

Currently, this event has become the country's leading C-end coffee and food market activity, attracting over 40,000 visitors in Shanghai alone.

In addition, this year's FHC will also present: **Shanghai Premium Innovative Cuisine Theme Zone (Hall N4), COFCO | Baking Impression · Season 5 Concept Store (Hall N4), Midpoint Revival | Good Skin, Good Filling Theme Activity (Hall N4), and Delivery Carnival (Hall N5)** and other special experience zones.

These cover coffee, bakery, time-honored brands, delivery, ingredients, restaurant chains, and catering design. Oriented by consumer market hotspots, they directly showcase market opportunities between buyers and sellers.

From November 10 to 12, 2020, the food appointment will be renewed. To obtain free tickets, please complete online pre-registration in advance (follow FHC's official WeChat platforms: FHC Shanghai Global Food Trade Show / Global Food Hot Broadcast). We look forward to your visit.

**★The exhibition will adopt online real-name reservation registration★**
**Scan the QR code to apply for a free visitor pass within a limited time**
**↓↓↓**

**Entry Requirements**
**↓↓↓**
**Green "Suishen Code" + Normal temperature check + ID card verification**

 _√ Health screening to ensure traceability of attendee information_ _√ Disinfection equipment and medical isolation points set up in the venue_ _√ Reasonable venue planning with spacing meeting prevention requirements_ _√ Real-name registration, appointment-based flow control, and other management measures_ _√ Strengthen crowd control and guide orderly entry and exit_

In response to the current normalized pandemic prevention and control stage, FHC actively follows government guidance and strives to ensure a safe exhibition. From November 10-12, 2020, at the Shanghai New International Expo Centre (2345 Longyang Road, Pudong New Area), FHC will be there with you, who love life and food – see you there!

**【Booth Reservation Inquiries】**
**+86 21 33392569**
**Rooney.Zhang@imsinoexpo.com**

**【Visitor Inquiries & Media Cooperation】**
**+86 21 33392021**
**Lynn.Lin@imsinoexpo.com**

Tips will be paid 400-2000 yuan upon adoption.


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