---
title: "ESG China Innovation Annual Meeting Held in Beijing, China Resources Beer's 'National Barley Revitalization' Becomes a Highlight"
description: "On October 24, the third ESG China Innovation Annual Meeting and the first ESG International Expo were held at Shougang Park in Beijing. The conference, themed 'Full-Chain Innovation Leading · Green Transformation for the Future,' brought together representatives from central enterprises, state-owned enterprises, private enterprises, and international organizations to discuss the implementation path of ESG in China. During the meeting, multiple achievements were released, including the '2025 ESG Action Report,' 'China ESG Large Model 2.0,' and the 'Supply Chain Glimmer Plan,' marking that ESG is moving from the 'concept stage' to the 'deep water zone' of system construction and industrial collaboration."
author: "New Distribution"
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published: "2025-10-28"
categories: "Consumer & Categories"
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citation: "New Distribution. “ESG China Innovation Annual Meeting Held in Beijing, China Resources Beer's 'National Barley Revitalization' Becomes a Highlight.” New Distribution, 2025-10-28. https://xinjignxiao.com/en/articles/esg-china-innovation-annual-meeting-held-in-beijing-china-resources-beer-876206c4/"
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# ESG China Innovation Annual Meeting Held in Beijing, China Resources Beer's 'National Barley Revitalization' Becomes a Highlight

> On October 24, the third ESG China Innovation Annual Meeting and the first ESG International Expo were held at Shougang Park in Beijing. The conference, themed 'Full-Chain Innovation Leading · Green Transformation for the Future,' brought together representatives from central enterprises, state-owned enterprises, private enterprises, and international organizations to discuss the implementation path of ESG in China. During the meeting, multiple achievements were released, including the '2025 ESG Action Report,' 'China ESG Large Model 2.0,' and the 'Supply Chain Glimmer Plan,' marking that ESG is moving from the 'concept stage' to the 'deep water zone' of system construction and industrial collaboration.

**On October 24, the third ESG China Innovation Annual Meeting and the first ESG International Expo were held at Shougang Park in Beijing. The conference, themed 'Full-Chain Innovation Leading · Green Transformation for the Future,' brought together representatives from central enterprises, state-owned enterprises, private enterprises, and international organizations to discuss the implementation path of ESG in China.**
Image source: Sina Finance
During the meeting, multiple achievements were released, including the '2025 ESG Action Report,' 'China ESG Large Model 2.0,' and the 'Supply Chain Glimmer Plan,' marking that ESG is moving from the 'concept stage' to the 'deep water zone' of system construction and industrial collaboration.
At this conference, which combines 'top-level design and industrial practice,' China Resources Beer stood out—whether in the content presented at its booth or its quantifiable project results, it demonstrated how a leading FMCG company can turn 'responsibility' into 'industrial capability' through concrete actions.
From Concept to Action:
ESG Enters the 'Full-Chain Collaboration' Era
The most important signal of this annual meeting is that ESG is moving from corporate voluntary action to a stage of supply chain co-construction and standard co-creation.
ESG is no longer a 'bonus item' for enterprises, but a systematic project that runs through the supply chain, industrial chain, and even the value chain. When leading enterprises drive standard co-construction, technology sharing, and procurement constraints, small and medium-sized enterprises and upstream suppliers have the motivation and capability to participate.
In other words, the true value of ESG lies in transforming concepts into industrial efficiency.
This is precisely the core characteristic that China Resources Beer has demonstrated in its practice.
As a leading enterprise in China's beer industry, China Resources Beer has in recent years developed a systematic approach to ESG. The company not only publishes annual ESG reports but also embeds ESG principles into every aspect of procurement, production, and management in its actual operations.
In supply chain management, China Resources Beer has incorporated ESG standards into its supplier evaluation system, alongside 'quality, price, and delivery time' as core considerations. Through training, technology empowerment, and standardized planting, the company helps upstream farmers and partners enhance their sustainability capabilities—shifting from 'supervision' to 'co-cultivation,' making sustainability a language of win-win cooperation.
Image source: China Resources Beer official website
In the production process, China Resources Beer continues to advance its 'Carbon Neutral Factory' plan, reducing carbon emissions through energy optimization, waste heat recovery, and equipment upgrades, while establishing a quantitative assessment system. These transformations are not just environmental obligations but practical measures to reduce energy costs and improve management efficiency.
National Barley Revitalization:
A Chinese Sample of Turning ESG into an Industrial Strategy
Among its many initiatives, 'National Barley Revitalization' is undoubtedly the highlight project of China Resources Beer's ESG strategy.
This project starts from the source of domestic barley, integrating the entire chain of seed research and development, field planting, processing, and malt production, in close collaboration with research institutions and local agricultural reclamation systems. The goal is not only to improve the quality and proportion of domestic raw materials and reduce dependence on imports, but also to create a sustainable, traceable, and lower-risk industrial supply system.
Why is this significant?
Because it addresses three issues simultaneously:
  * It strengthens industrial security, serving as the 'food self-reliance' of the beer industry;
  * It has social value, directly increasing farmers' income and supporting rural revitalization;
  * It also has commercial returns, reducing procurement costs through scale and standardization.
In the logic of National Barley Revitalization, ESG is no longer a moral constraint but a new engine for sustainable operations. Through this project, China Resources Beer proves that true responsibility lies not only in 'doing the right thing' but in 'making the right thing have a sustainable economic logic.'
Solving the 'High-Minded but Unpopular' Challenge of FMCG ESG
In response to the current situation of ESG in the FMCG industry, which is 'hot at the top but cold at the bottom' and 'high-minded but unpopular,' Zhong Hongwu, a professor at the Chinese Academy of Social Sciences and president of the Responsibility Cloud Research Institute, analyzed in an interview with New Distribution at the conference:
FMCG companies face consumers, and consumers have weak willingness to pay and low awareness of issues such as carbon neutrality and environmental protection, leading companies to hesitate between investment and returns. ESG can only enter the market cycle when it is transformed into value that consumers can perceive.
China Resources Beer's practice provides a solution—ESG should not remain in reports and slogans but should be integrated into the core business system. It can be an extension of product stories, an accumulation of brand trust, a reshaping of supply chain efficiency, and even a source of long-term profits.
Image source: Sina Finance
This is the future direction of ESG in China's FMCG industry: making sustainability a part of corporate competitiveness, rather than just a slogan or an additional bonus item.


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## Citation metadata

- Publisher: New Distribution
- Author: New Distribution
- Published: 2025-10-28
- Canonical: https://xinjignxiao.com/en/articles/esg-china-innovation-annual-meeting-held-in-beijing-china-resources-beer-876206c4/
- Original source: https://mp.weixin.qq.com/s/A9zIQ5lThST56CmJGbmV2w

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