---
title: "Case Study | What Kind of System Support Does Unified Warehousing and Distribution Need?"
description: "Unified warehousing and distribution is a hot topic among distributors. Intensive and scaled transformation of warehousing and distribution is a recognized way to increase revenue and reduce costs amid slowing market growth. However, it demands high operational capability; without information system support, the result may be 1+1<2. Distributors need a reliable, practical supply chain management system."
author: "百智会"
publisher: "New Distribution"
email: "zhaobo258@gmail.com"
telephone: "+8615854817671"
published: "2019-09-12"
categories: "Dealer Operations, Supply Chain & B2B"
language: "en"
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original_source: "https://mp.weixin.qq.com/s/uSo0_obTRMFAjHPzUo6PUA"
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citation: "百智会. “Case Study | What Kind of System Support Does Unified Warehousing and Distribution Need?.” New Distribution, 2019-09-12. https://xinjignxiao.com/en/articles/case-study-what-kind-of-system-support-does-unified-warehousing-and-dist-aa9c828e/"
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---

# Case Study | What Kind of System Support Does Unified Warehousing and Distribution Need?

> Unified warehousing and distribution is a hot topic among distributors. Intensive and scaled transformation of warehousing and distribution is a recognized way to increase revenue and reduce costs amid slowing market growth. However, it demands high operational capability; without information system support, the result may be 1+1<2. Distributors need a reliable, practical supply chain management system.

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Unified warehousing and distribution is a hot topic in the distributor field. Intensive and scaled transformation of warehousing and distribution is a recognized direction for distributors to increase revenue and reduce costs against the backdrop of slowing market growth.
However, unified warehousing and distribution places extremely high demands on operational capability. As the categories, brands, and SKUs in the warehouse increase, quantitative change triggers qualitative change. If the original team lacks information system support, it is highly likely that 1+1<2 will occur, turning a good business into a bad one.
Distributors need a reliable, stable, and practical supply chain management system to build operational capabilities that meet the needs of unified warehousing and distribution.
Baizhihui Project Client: Shandong Dongjia Supply Chain Management Co., Ltd. Project Location: Heze, Shandong Warehouse Area: 8,500 square meters Own Vehicles: 80+ Covered Retail Outlets: 3,800+ Brands in Warehouse: Six Walnut, Yangyuan, JDB, Yili, Baisuishan, Mizone, Panpan, Jindian, Junlebao, etc.
**Shandong Dongjia Supply Chain Management Co., Ltd. is a unified warehousing and distribution integrated supply chain management enterprise jointly established by four largest FMCG distributors in Heze at the end of 2018, providing warehousing and distribution integrated logistics management services for warehouse owners:**
1. After the owner completes procurement from suppliers, suppliers deliver goods to Dongjia warehouse; Dongjia warehouse receives inbound goods and conducts professional in-warehouse management;
2. When the owner generates orders from front-end sales, they issue outbound orders to Dongjia; Dongjia performs picking, inspection, and outbound operations, and sends transport orders to drivers; drivers complete goods handover and pickup at the warehouse, and deliver goods to customers within the delivery time.
At the company's inception, business development faced the following pain points:
1. Warehouse planning was unscientific, and location management was non-standardized; as SKUs increased, frequent in-warehouse operations often caused confusion;
2. Vehicle delivery management was rough, lacking reasonable scheduling and route planning; transportation cost billing was vague, and accuracy and timeliness were poor;
3. There was no system integration or data sharing with owners; manual document transfer was inefficient, error-prone, and data retention was difficult;
4. As a newcomer to the unified warehousing and distribution service market, the company tried multiple software vendors, but most software was difficult to adapt to and improve actual business operations.
After intervening in this project, **Baizhihui provided comprehensive consulting, planning, and system solutions for Dongjia Supply Chain.** In terms of system, Baizhihui believed that the core issue to solve was "front-end and back-end information interoperability," mainly reflected in:
1. Through Baizhihui's cross-domain data authorization method, data sharing of designated documents between owners and unified warehousing and distribution service providers is achieved;
2. After the owner purchases from upstream suppliers, an inbound notice is issued to the service provider's system; after receiving, the system returns inbound data; when the owner generates sales orders, outbound and delivery needs are formed, and the system returns outbound and delivery information;
3. The intelligent report function provided by Baizhihui system enables both the service provider and owners to see real-time inbound/outbound information and transportation report data.
**The Baizhihui team also provided clients with rich experience based on Best Supply Chain's own project operations:**
1. **Preliminary Consulting:** Provide optimization suggestions for management systems, operational processes, warehouse layout, delivery management, etc.;
2. **Site Planning:** Guide scientific warehouse planning, different functional zones, shorten operation routes, and improve operational efficiency;
3. **Team Training:** Provide targeted training on system configuration/functionality and daily operational processes to ensure everyone can use it;
4. **Technical Support:** Implementation experts on-site + technical experts remote support, regularly collect needs and issues, and iterate promptly.
(Real view of Dongjia Supply Chain warehouse)
With close collaboration between the Baizhihui team and the Dongjia Supply Chain team, it took only one month for the project team to complete all work of the first phase, including project research, solution design, in-warehouse implementation, and system launch, fully achieving expected goals:
1. **Significantly improved warehousing and distribution service capability, enough to attract more owners**
2. **Achieved scientific management, optimized personnel efficiency, and reduced costs**
3. **Helped owners open data chains and enhanced market competitiveness**
It is gratifying that in the month after the Baizhihui system went live, Dongjia Supply Chain's Heze warehouse **achieved monthly profitability**! Next, the project team will further improve frontline employees' proficiency in system use and standard operations, further enhance inventory accuracy and shelf-life management capabilities, and elevate warehousing and distribution service quality to a new level.
Baizhihui Perspective:
**No matter from which angle, unified warehousing and distribution is a business model with progressive characteristics of the times. Baizhihui will provide the most comprehensive consulting, planning, and system services for unified warehousing and distribution service providers.**
As the output of Best Group's digital supply chain system, Baizhihui is committed to helping enterprises transform their supply chain digitally and open the full-chain digitalization. Through nearly two years of accumulation and implementation and application by hundreds of clients, Baizhihui, the membership ecosystem advocated by Best Group based on supply chain informatization, has initially taken shape.
In the foreseeable future, various roles in the industry chain, including brand owners, distributors, warehousing service providers, transportation service providers, and Best Group itself, are expected to build a massive supply chain industry internet collaborative platform through Baizhihui. Platform enterprises will truly reduce intermediate costs through collaboration and sharing, and achieve higher-quality development with greater imagination space.
Tips will be paid 400-2000 yuan once adopted.


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## Citation metadata

- Publisher: New Distribution
- Author: 百智会
- Published: 2019-09-12
- Canonical: https://xinjignxiao.com/en/articles/case-study-what-kind-of-system-support-does-unified-warehousing-and-dist-aa9c828e/
- Original source: https://mp.weixin.qq.com/s/uSo0_obTRMFAjHPzUo6PUA

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