--- title: "365 Reading Alliance | Pan Wenfu: 14 Days with \"Starting a Store from Scratch\"" description: "To sign up, reply \"读书\" to the WeChat official account \"365商学院\" after clicking the title above. This article introduces the book \"Starting a Store from Scratch\" and the 14-day reading event led by author Pan Wenfu, covering store operations and personnel management, with free participation and rewards." author: "周行" publisher: "New Distribution" email: "zhaobo258@gmail.com" telephone: "+8615854817671" published: "2016-02-26" language: "en" canonical: "https://xinjignxiao.com/en/articles/365-reading-alliance-pan-wenfu-14-days-with-starting-a-store-from-scratc-ff552b65/" markdown: "https://xinjignxiao.com/en/articles/365-reading-alliance-pan-wenfu-14-days-with-starting-a-store-from-scratc-ff552b65.md" original_source: "https://mp.weixin.qq.com/s/3VWsETqRt8qA5NS--w39zg" translation: "https://xinjignxiao.com/zh/articles/365%E8%AF%BB%E4%B9%A6%E8%81%94%E7%9B%9F-%E6%BD%98%E6%96%87%E5%AF%8C-14%E5%A4%A9%E5%B8%A6%E4%BD%A0-%E4%BB%8E%E9%9B%B6%E5%BC%80%E5%A7%8B%E5%81%9A%E9%97%A8%E5%BA%97-ff552b65.md" attribution: "New Distribution — https://xinjignxiao.com/en/articles/365-reading-alliance-pan-wenfu-14-days-with-starting-a-store-from-scratc-ff552b65/" usage_policy: "https://xinjignxiao.com/ai-policy.txt" --- # 365 Reading Alliance | Pan Wenfu: 14 Days with "Starting a Store from Scratch" > To sign up, reply "读书" to the WeChat official account "365商学院" after clicking the title above. This article introduces the book "Starting a Store from Scratch" and the 14-day reading event led by author Pan Wenfu, covering store operations and personnel management, with free participation and rewards. To sign up, reply **"读书"** to the WeChat official account **"365商学院"** after clicking the title above, and you can join this event! Low work efficiency of sales staff, low conversion rate after customers enter the store, low repeat order rate, **Don't know the root cause?** Want to learn store operation techniques and personnel management, **Don't know where to start?** Let's read together with the author **Change the way we learn through community reading!** ▼ **What kind of book is "Starting a Store from Scratch"?** Do you understand your customers? How should you handle the first business of the morning? How to respond cleverly to customers who directly ask about price? How to design a store training system? ...... Due to the uneven operational management capabilities of store owners across regions, and their differing operational and management thinking, especially in the two basic modules of actual store operation techniques and store personnel management, there are widespread problems such as weak basic work and outdated technical methods. This leads to a series of operational issues like low work efficiency of sales staff, low conversion rates after customers enter the store, and low repeat order rates. In the problem analysis, the author deeply analyzes the problems existing in actual sales work from the customer's perspective and proposes a series of effective solutions. **Reading Alliance Mentor for This Session** Pan Wenfu Researcher on SME topics and private business owner, with a consulting agency established on the basis of a distributor company. Research direction is internal management of private enterprises, maintaining breakdown and solution updates for hundreds of topics. WeChat public account: [Senpan Consulting] **What Will I Gain?** ► Experience true "community interactive learning," and read "Starting a Store from Scratch" with group members over 14 days; ► Mentor **three customized major courses**, including Q&A on related issues ► We will read together with the mentor, share insights, and record dry goods reading notes; **Event Information** **Reading Time**: March 1, 2016 to March 14, 2016 (14 days) **Reading Location**: 365 Business School Reading Alliance WeChat group **Limited Spots**: **200 people** **Cost**: **This event is free!** Purchase "Starting a Store from Scratch" to participate, 50 yuan (including postage) > **Event Rewards**: 1. The author will bring **three customized courses** in the WeChat group, including Q&A on related issues 2. Students who publish excellent reading reflections during the event will have their **book purchase fee refunded** by 365 Business School 3. All participants: will receive the **completion certificate** of the 365 Business School Reading Alliance 4. After reading the book, **you can write a dry goods note**. If the content is good, the assistant will help organize it and **publish it with your name** on the official platform of 365 Business School, letting tens of thousands of users see your work! > **Registration Method:** **From now until March 1, reply "读书" in the 365 Business School WeChat official account, and follow the instructions to participate in this event! (Deadline: March 1)** ▼ **What the Mentor Wants to Say to You** _"In the business model of distributors, the proportion of store-type and counter-type sales is increasing. In such occasions where direct communication with consumers and transactions occur, soft forces such as the attitude and sales skills of sales staff are more important than hard forces such as products, brands, advertising, and decoration. Behind the work attitude of sales staff is determined by the corresponding technical training and the boss's personnel management level._ _This book has a low starting point. In terms of sales techniques and personnel management, many contents start from scratch. The language is plain, and the execution methods are simple and easy to implement, which is convenient for new store owners and new sales staff to learn, and can also serve as a basic work strengthening guide for store sales work."_ **Frequently Asked Questions** **Q1: How to purchase the book?** A: Reply "读书" in the "365 Business School" subscription account to register, follow the process to get the registration page, leave the shipping address on the registration page, and then pay. **Q2: How to enter the learning community after successful registration?** **Q3: If I have already purchased the book myself, can I participate in the event?** **Q4: When will the assistant pass my friend request? When will I be added to the group?** A: The assistant will pass friend requests between 3-5 pm every day. **The group will be formed at 5 pm on March 1. Please wait patiently!** (Special reminder: Due to the large number of participants, **those who have not added the assistant before March 1 will be disqualified**) **▷ Sharing from Previous Event Students of 365 Business School ◁** **Come and join to grow into a store manager who can handle things independently!** **Scan, reply "读书", and register** **-END-** The best FMCG distributor learning platform in China Focusing on providing professional, practical, and actionable tutorials for enterprises and distributors Committed to helping Chinese FMCG distributors grow rapidly **The most professional and practical knowledge base in the FMCG industry** Reply with the red number below to get the corresponding content Reply with number 1 to view the complete knowledge base | **001** Excellent article selection | **002** Distributor market operation | **003** Terminal visit management | **004** Sales supervisor skills | **005** Sales improvement techniques | **006** Channel expansion | **007** Managing distributors | **008** Distributor development | **009** Distributor internal operation management | **010** Team management | **011** Efficient distribution techniques | **012** Sales manager's eighteen skills | **013** KA operation methods and strategies | **014** First lesson for new sales | **015** Internet, brand | [Long press QR code to follow] **To join QQ/WeChat groups, please click: Read the original text** --- ## Copyright and AI use This article is sourced from New Distribution. 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